10 AWS marketing leaders
Vice President, Portfolio & Brand Marketing, Chief Marketing Officer and regional and global heads of marketing are among the roles held by these ten AWS marketing leaders. A reader can learn how marketing leaders work at AWS from people who have held the role.
Professionals to explore
Ari Entin
LinkedInExperience: Head of AWS Sports Marketing · Amazon Web Services (AWS)
Ari Entin has been Head of AWS Sports Marketing at Amazon Web Services (AWS) since December 2021, leading strategic planning and execution of integrated media campaigns for AWS sports partnerships. Ari Entin was Director, AI Communications at Facebook from 2015 to 2021.
Jayme Faria
LinkedInExperience: Head of Marketing for Latin America · Amazon Web Services (AWS)
Jayme Faria has been Head of Marketing for Latin America at Amazon Web Services (AWS) since February 2026, after serving as Head of Enterprise Marketing Latin America there from 2022 to 2026. Jayme Faria was Head of Marketing Strategy Latin America at Oracle from 2020 to 2022.
Leah Bibbo
LinkedInExperience: Vice President, Portfolio & Brand Marketing · Amazon Web Services (AWS)
Leah Bibbo has been Vice President, Portfolio & Brand Marketing at Amazon Web Services (AWS) since July 2025, after serving as Vice President, Product Marketing & Strategic Communications there from 2021 to 2025. Leah Bibbo also held AWS roles as Head of Product Marketing & Strategic Communications from 2020 to 2021 and Director, Strategic Communications from 2018 to 2020.
Matt Kaufman
LinkedInExperience: Regional Geo Head of Marketing, Asia Pacific & Japan · Amazon Web Services (AWS)
Matt Kaufman has been Regional Geo Head of Marketing, Asia Pacific & Japan at Amazon Web Services (AWS) since January 2026, describing a single-threaded leader role for AWS marketing across ANZ, ASEAN, India, Korea and Japan. Matt Kaufman was Head of Marketing, Australia & New Zealand at AWS from 2024 to 2026 and Marketing Director, Global Experiential Marketing at Google from 2020 to 2023.
Mira Martinez
LinkedInExperience: Global Head of Marketing-Segments · Amazon Web Services (AWS)
Mira Martinez has been Global Head of Marketing-Segments at Amazon Web Services (AWS) since January 2022. Mira Martinez was Chief Marketing Officer at CREO from 2020 to 2022, Vice President, AMS Marketing, Print at HP from 2013 to 2017, and Sr. Director-Content Strategy & Marketing Programs, Storage Systems at HP from 2007 to 2013.
Nima Jarvandi
LinkedInExperience: Global Head of Integrated Marketing, AWS Marketplace · Amazon Web Services (AWS)
Nima Jarvandi has been Global Head of Integrated Marketing, AWS Marketplace at Amazon Web Services (AWS) since May 2023, leading global go-to-market strategy and demand generation campaigns. Nima Jarvandi was Global Industry & Business Applications Integrated Marketing Lead, AWS Marketplace from 2020 to 2023 and Director of Product Marketing, Sales Cloud at Salesforce from 2019 to 2020.
Ning Li
LinkedInExperience: Chief Marketing Officer · Amazon Web Services (AWS) Greater China Region
Ning Li has been Chief Marketing Officer at Amazon Web Services (AWS) Greater China Region since October 2022, based in Beijing. Ning Li was GM Brand and Marketing at Alibaba Cloud from 2017 to 2022 and Executive of Marketing and Communications, Watson, Industry, GBS GCG at IBM from 2013 to 2017.
Sarah Watson
LinkedInExperience: Head of Marketing, Financial Services Industry and AWS Strategic Accounts · Amazon Web Services (AWS)
Sarah Watson has been Head of Marketing, Financial Services Industry and AWS Strategic Accounts at Amazon Web Services (AWS) since April 2026, after serving as Head of Marketing, AWS Strategic Accounts there from 2020 to 2026. Sarah Watson was Strategic ISVs Marketing Lead at AWS from 2019 to 2020.
Steve H.
LinkedInExperience: Head of Global Partner Marketing Programs · Amazon Web Services (AWS)
Steve H. has been Head of Global Partner Marketing Programs at Amazon Web Services (AWS) since August 2025, leading AWS's unified global partner marketing programs. Steve H. was Head of Global Partner & B2B Marketing, AWS Training & Certification from 2018 to 2025 and Vice President, Marketing at CloudCheckr from 2016 to 2018.
Tim Hoppin
LinkedInExperience: Global Head of AWS Brand & Creative · Amazon Web Services (AWS)
Tim Hoppin has been Global Head of AWS Brand & Creative at Amazon Web Services (AWS) since August 2025. Tim Hoppin was Chief Brand & Creative Officer at SAP from 2024 to 2025 and SVP, Global Head & Creative Director, Brand and Awareness at SAP from 2022 to 2024, and was Director of Brand Strategy at Microsoft from 2017 to 2022.
Choose the right perspective
Match the person to the kind of marketing behind your question, since brand and creative work, regional field marketing, industry and segment marketing and partner programs each have different goals and audiences. Check when each person took the relevant role to judge how current their view is.
Questions to take into the conversation
- 01How do you decide which audiences and programs get your marketing team's investment first?
- 02What did you change first when you took on your current marketing role?
- 03How do you measure whether your marketing programs are working with the audiences you serve?
Reaching AWS marketing leaders
How can I contact one of these AWS marketing leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 2 companies: Amazon Web Services (AWS) and Amazon Web Services (AWS) Greater China Region, based on profile data retrieved on October 19, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach AWS marketing leaders?
You choose the offer, starting at $5 per person. The offer is what the person receives, and Instant Expert's fee is added on top, so a $100 offer costs you $125. The fee is 20% of what you pay. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these AWS marketing leaders a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. Claude and ChatGPT can do the same through the Instant Expert connector: setup is at /docs/mcp for Claude and /docs/chatgpt for ChatGPT. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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