10 Columbia Sportswear marketing leaders
Matt Sutton, Senior Vice President, Head of Marketing, opens this list of Columbia Sportswear marketing leaders, which also includes a vice president of marketing operations and heads and directors of account marketing, retail marketing and CRM and loyalty. A reader can learn how marketing leaders work at Columbia Sportswear from people who have held the role.
Professionals to explore
Amanda Salama
LinkedInExperience: Director of Account and Retail Marketing · Columbia Sportswear Company
Amanda Salama has been Director of Account and Retail Marketing at Columbia Sportswear Company since June 2025, based in Portland, Oregon. At Columbia Sportswear Company they were Senior Retail Marketing Manager (2019–2025) and list Retail Marketing Manager, Columbia + Sorel there since 2015, and they were Global Retail Marketing Manager at icebreaker (2014–2015).
Courtney Thomas
LinkedInExperience: Head of In-Store Marketing NA Wholesale · Columbia Sportswear Company
Courtney Thomas has been Head of In-Store Marketing NA Wholesale at Columbia Sportswear Company since April 2021, in the Portland area. They were Director of Digital Brand Marketing (2017–2021), Retail Brand Marketing Manager (2014–2017) and Area Visual Manager (2004–2007) at Nike.
Julia McGinnis
LinkedInExperience: Head of North America Account Marketing · Columbia Sportswear Company
Julia McGinnis has been Head of North America Account Marketing at Columbia Sportswear Company since February 2023, based in Portland, Oregon. They were Head of Brand Marketing and Planning at Hanna Andersson (2021–2022), and Global Brand Director, Integrated Retail Marketing (2016–2017) and Global Cross-Category Director, Global Brand Digital (2015–2016) at Nike.
Matt Sutton
LinkedInExperience: Senior Vice President, Head of Marketing · Columbia Sportswear Company
Matt Sutton has been Senior Vice President, Head of Marketing at Columbia Sportswear Company since September 2024, based in Portland, Oregon. They were Chief Marketing Officer at FreshDirect in 2024, Chief Marketing Officer | The Black Tux & Marke at The Black Tux (2023–2024) and Vice President Marketing at Framebridge (2021–2022).
Mike Wills
LinkedInExperience: Marketing Director, Ecommerce · Columbia Sportswear Company
Mike Wills has been Marketing Director, Ecommerce at Columbia Sportswear Company since November 2021, based in Portland, Oregon, and was Paid Search and Social Owner, eCommerce there (2017–2020). They were Digital Media Director at Sq1 (2016–2017) and Director, Digital Media at Leapfrog Online (2012–2016).
Pascale Graffmann
LinkedInExperience: Marketing Director · Columbia Sportswear Company
Pascale Graffmann has been Marketing Director at Columbia Sportswear Company since July 2020, based in Switzerland, and the profile headline reads Marketing Director EU Columbia Sportswear. At Columbia Sportswear Company they were Marketing Manager - West Europe (2018–2020), Marketing Manager France (2007–2018) and Marketing Coordinator (2001–2007).
Ranier Evans
LinkedInExperience: Director - Marketing & Engagement Technology · Columbia Sportswear Company
Ranier Evans has been Director - Marketing & Engagement Technology at Columbia Sportswear Company since June 2025, in the Portland area. At Columbia Sportswear Company they were Senior Manager - Engagement & Intelligence Digital Product (2024–2025), Senior Manager - Marketing & Membership Digital Product (2022–2024), Product Manager - eComm Marketing (2019–2022) and Senior Loyalty Analyst (2018–2019).
Scott Lloyd
LinkedInExperience: Senior Director, Marketing · Columbia Sportswear Company
Scott Lloyd has been Senior Director, Marketing at Columbia Sportswear Company since April 2026, in the Portland area. They were Director, Growth (2024–2026) and Senior Manager, Growth in 2024 at SKIMS, and Senior Manager, Growth | Savage X Fenty (2023–2024) and Manager, Growth | Savage X Fenty (2022–2023) at TechStyleOS (now Fabletics).
Stephanie Jungvirt
LinkedInExperience: Director of CRM, Loyalty and Consumer Group Marketing · Columbia Sportswear Company
Stephanie Jungvirt has been Director of CRM, Loyalty and Consumer Group Marketing at Columbia Sportswear Company since July 2026, based in Beaverton, Oregon. At Columbia Sportswear Company they were Senior Manager CRM & Loyalty (2024–2026), Email Marketing Manager (2021–2022) and Senior Email Marketing Strategist (2017–2021), and they were Senior Digital Marketing Manager at Peet's Coffee (2022–2024).
Thomas Miller
LinkedInExperience: Vice President Marketing Operations · Columbia Sportswear Company
Thomas Miller has been Vice President Marketing Operations at Columbia Sportswear Company since September 2019, based in Portland, Oregon, and the profile headline reads Vice President Marketing & Creative Operations. At Columbia Sportswear Company they were Sr. Director of Marketing, Shared Services (2018–2019), Sr. Manager - Global Events & Sponsorships (2015–2018) and Sr. Manager - Key Account Marketing (2007–2015).
Choose the right perspective
Match the person's channel and marketing focus to the decision you face, since account, retail, ecommerce, loyalty and regional marketing roles see different parts of the work. Weigh how recently someone took on their current role against the depth of the roles they held before it.
Questions to take into the conversation
- 01What does your marketing role own day to day, and how does it work with the sales and digital teams around it?
- 02What did you change first when you took on your current marketing role, and why?
- 03What would you tell someone stepping into a marketing leadership role at an outdoor apparel company for the first time?
Reaching Columbia Sportswear marketing leaders
How can I contact one of these Columbia Sportswear marketing leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 1 company: Columbia Sportswear Company, based on profile data retrieved on October 25, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach Columbia Sportswear marketing leaders?
You choose the offer, starting at $5 per person. The offer is what the person receives, and Instant Expert's fee is added on top, so a $100 offer costs you $125. The fee is 20% of what you pay. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these Columbia Sportswear marketing leaders a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. Claude and ChatGPT can do the same through the Instant Expert connector: setup is at /docs/mcp for Claude and /docs/chatgpt for ChatGPT. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.