Hospitality
10 Disney Experiences marketing leaders
These ten current and former Disney Experiences marketing leaders have held marketing roles at Disney Experiences, across global marketing, media and growth marketing, customer engagement, partnership marketing, consumer products marketing and creative strategy. A reader can learn how marketing leaders work at Disney Experiences from people who have held the role.
Professionals to explore
01—10Andy Baker
LinkedInExperience: SVP, Creative Strategy & Commercial Integration · Disney Experiences
SVP, Creative Strategy & Commercial Integration at Disney Experiences since May 2026, a role the profile tags at senior level in Marketing. The profile also lists SVP, Creative Marketing Disney Brand, Bundle & Post-Theatrical (2024–2026) and VP Creative Marketing, Disney (2019–2024) at The Walt Disney Studios, and Originals Manager, Global Product Creative at Netflix (2017–2018).
Courtney Shamitko
LinkedInExperience: Vice President, Customer Engagement Strategic Planning & Integration · Disney Experiences
Vice President, Customer Engagement Strategic Planning & Integration at Disney Experiences since January 2022, a role the profile describes as leading the strategic development of media and engagement plans across all paid and owned media channels. The profile also lists Director, Customer Engagement at Disney Experiences (2016–2022), Director, Global Media at The Walt Disney Company (2011–2016) and Senior Manager, Media at Disneyland Resort (2003–2008).
Darlene Papalini
LinkedInExperience: SVP, DPEP Consumer Franchise Strategy & CPGP Marketing · Disney Experiences
SVP, DPEP Consumer Franchise Strategy & CPGP Marketing at Disney Experiences since February 2022, a role the profile describes as leading marketing strategy, branding and campaign development for Disney consumer products businesses and the franchise marketing strategy for the DPEP segment. The profile also lists VP, Marketing Strategy, Walt Disney World Resort at Disney Experiences (2017–2022) and SVP, Marketing & Sales, Disneyland Paris EMEA at Disneyland Paris Resort (2015–2017).
Dawnyell Bowen
LinkedInExperience: Former Director, Disney Experiences (Global Marketing COE) · The Walt Disney Company
Former Director, Disney Experiences (Global Marketing COE) at The Walt Disney Company (2021–2026), a role the profile describes as focused on the development of brand and creative strategy for B2C marketing plans. The profile also lists Senior Account Management, Parks, Experiences and Consumer Products (DPEP) at The Walt Disney Company (2019–2021), SVP Group Account Director at BUNTIN (2018–2019) and VP, Account Director at Leo Burnett (2014–2018).
Ed Kim
LinkedInExperience: Senior Vice President, Media & Growth Marketing · The Walt Disney Company
Senior Vice President, Media & Growth Marketing at The Walt Disney Company since October 2023, a role the profile describes as leading media and growth marketing for the domestic Disney Experiences businesses, including Walt Disney World, Disneyland, Disney Cruise Line, Disney Vacation Club, Aulani and Adventures by Disney. The profile also lists Senior Vice President, Consumer Insight, Measurement & Analytics (2018–2023) at The Walt Disney Company.
Isis Ruiz
LinkedInExperience: Vice President, Media Strategy & Activation · Disney Experiences
Vice President, Media Strategy & Activation at Disney Experiences since February 2024, a role the profile tags at president or vice president level in Marketing. The profile also lists Chief Growth Officer at Virgin Voyages (2022–2023), and Chief Marketing Officer (2019–2021) and Senior Vice President Marketing (2018–2019) at Norwegian Cruise Line Holdings Ltd.
Jodie Resnick
LinkedInExperience: Vice President, Synergy, Partnership Marketing & Promotions · Disney Experiences
Vice President, Synergy, Partnership Marketing & Promotions at Disney Experiences since March 2018. The profile also lists Vice President, Synergy, Partnership Marketing & Corporate Citizenship at Disney Consumer Products and Interactive Media (2016–2018) and VP, Synergy, Brand & Franchise Management at Disney Interactive (2012–2014), and describes expertise in brand and franchise management, promotions and partnership marketing.
Joe Rand
LinkedInExperience: Former Vice President - Marketing & Distribution Strategy · Disney Experiences
Former Vice President - Marketing & Distribution Strategy at Disney Experiences (2019–2025), and Senior Vice President, Commercial Strategy Chief Commercial Officer at Disney Experiences since March 2025. The profile also lists Vice President, Marketing Strategy at Walt Disney World (2015–2017) and Vice President - Yellow Shoes Creative Group at Disney Experiences (2017–2019), and describes Joe as an executive experienced in commercial strategy, brands and integrated communication plans.
Lisa Becket
LinkedInExperience: Executive Vice President, Global Marketing, for Disney Experiences · Disney Experiences
Executive Vice President, Global Marketing, for Disney Experiences at Disney Experiences since October 2022, a role the profile describes as leading the Global Marketing Center of Excellence for the Disney Experiences segment, including the Customer Engagement Media Team, the Yellow Shoes Advertising and Creative Agency, and the Consumer Insight, Measurement, and Analytics team. The profile also lists Senior Vice President, Global Marketing (2020–2022) and Senior Vice President, Customer Engagement (2017–2020) at Disney Experiences.
Sybil Crum
LinkedInExperience: Vice President, Marketing & Commercial Strategy · Disney Experiences
Vice President, Marketing & Commercial Strategy at Disney Experiences since September 2020; the profile describes the role as Vice President, Disneyland Marketing & Commercial Strategy, and the headline places it at Disneyland Resort. The profile also lists three Director of Marketing roles at Disney Experiences between 2006 and 2020, and Senior Manager at Disney Experiences (2004–2006).
Choose the right perspective
Match the person to the marketing work behind your question, since park and resort demand, media buying, partnerships and consumer products marketing each reach guests in different ways. Check whether the relevant role is current or past before asking how things work at Disney Experiences today.
Questions to take into the conversation
- 01How do you plan media and growth marketing for theme parks, resorts and cruises together?
- 02What makes a partnership or promotion with another brand work for a theme park business?
- 03How do you market consumer products alongside the parks and franchises they draw on?
Reaching Disney Experiences marketing leaders
How can I contact one of these Disney Experiences marketing leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 2 companies: Disney Experiences and The Walt Disney Company, based on profile data retrieved on October 13, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach Disney Experiences marketing leaders?
You choose the offer, starting at $5 per person. It includes Instant Expert's 20% fee, so an offer that pays the person $100 costs you $125. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these Disney Experiences marketing leaders a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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