10 hospital revenue cycle management experts
Hospital revenue cycle management titles cover all ten: two chief revenue cycle officers (Alameda Health System and Catawba Valley Health System), six vice presidents or senior vice presidents of revenue cycle, and directors at Johns Hopkins Hospital and UPMC. They suit a hospital working on denials, clinical documentation, patient access or folding an acquired hospital's business office into its own, since those areas show up in their own titles and work.
Professionals to explore
Alison Virga
LinkedInExperience: Director of Revenue Cycle Management · Johns Hopkins Hospital
Since September 2024 Alison Virga has been Director of Revenue Cycle Management at Johns Hopkins Hospital, following Director of Revenue Cycle, St. Joseph Medical Center at University of Maryland Medical System (2020-2024). Earlier Mercy Medical Center, Baltimore, MD roles include Chief Financial Officer and Operations Consultant (2018-2020) and Manager of Financial Revenue Optimization (2019-2020), and Alison cites revenue integrity and denial prevention, a fit for denial reduction questions.
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Arnette Marbella
LinkedInExperience: Vice President, Revenue Cycle · Hartford HealthCare
At Hartford HealthCare, Arnette Marbella has been Vice President, Revenue Cycle since January 2025, following Executive Director, Revenue Cycle at Cleveland Clinic Abu Dhabi (2017-2025). Earlier roles include Director Health Information Management and CDM Revenue Cycle at Tufts Medical Center (2002-2017), Dual Management-Director, HIM at CareGroup Hospitals-Deaconess Waltham and Deaconess Glover (1997-2001) and Assistant Director, Health Information Management- Waltham at CareGroup Health Care (1994-1997), a fit for HIM and CDM questions.
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Deborah Kirkorsky
LinkedInExperience: Former Senior Vice President, Physician Revenue Cycle and Patient Access · NorthShore University HealthSystem
Deborah Kirkorsky was Senior Vice President, Physician Revenue Cycle and Patient Access at NorthShore University HealthSystem (2019-2023). Earlier NorthShore titles include Administrative Director (1998-2001), Assistant Vice President, Medical Group (2001-2006) and Vice President, Business Services (2006-2019), with Manager, Ambulatory Support Services at Phoenix Children's (1993-1998), a fit for physician billing and patient access questions.
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Emily Seitz Pawlak
LinkedInExperience: Former Vice President, Revenue Cycle · TriHealth
Emily Seitz Pawlak was Vice President, Revenue Cycle at TriHealth (2017-2025), covering hospital and physician billing for the system with a team of 700+ FTEs responsible for $2B+ in collections annually. Mercy Health titles were Divisional Director, Patient Access Services (2008-2013), Vice President, Revenue Cycle - Southern Markets (2013-2016) and Vice President, Revenue Cycle (Patient Access) (2016-2019), plus an HFMA Southwestern Ohio Chapter board seat (2019-2024). A fit for running combined hospital and physician billing.
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Janet McGuire
LinkedInExperience: Former Vice President Revenue Cycle · Samaritan Health Services
Former Vice President Revenue Cycle at Samaritan Health Services (2020-2026), a not-for-profit network of hospitals, clinics and health services in the mid-Willamette Valley and central Oregon Coast. Janet McGuire also held Vice President Revenue Cycle Management at Mednax, National Medical Group (2019-2020), System Vice President Revenue Cycle at PeaceHealth (2017-2019), Regional Director at Ascension (2016-2017) and System Director of Revenue Cycle at Ascension St. Vincent's (2014-2016), a fit for multi-hospital system questions.
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Joann Ferguson, MBA, RN, CRCR
LinkedInExperience: Vice President of Clinical Revenue Cycle · Henry Ford Health
Joann Ferguson has been Vice President of Clinical Revenue Cycle at Henry Ford Health since 2019, with a stated focus on CDI, Utilization Management, HIM, Coding, Epic Consolidation and Agentic AI Strategy, and has also held RN, Contingent at BrightStar Home Care since 2020. Earlier roles include Vice President, Revenue Compliance and Clinical Documentation at Ascension Michigan (2017-2019) and Director, Clinical Documentation at Ascension, Michigan (2012-2019), the pick for clinical documentation and coding questions.
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Kim Severance
LinkedInExperience: AVP & Chief Revenue Cycle Officer · Catawba Valley Health System
AVP & Chief Revenue Cycle Officer at Catawba Valley Health System since May 2026, Kim Severance was Director Revenue Cycle there (2020-2026) and Executive Director of Revenue Cycle (2014-2020). Glens Falls Hospital roles were Manager, Patient Financial Services (2011-2012) and Director, Revenue Cycle (2012-2014), a fit for revenue cycle questions at a full-service medical center.
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Patty Devlin
LinkedInExperience: Director, Revenue Cycle · UPMC
Integration of hospital business offices for newly acquired facilities is part of Patty Devlin's role as Director, Revenue Cycle at UPMC since 2005, along with oversight of Self-Pay, Credit Balances, Transplant Pre-Arrival services and International patients. Director Patient Financial Services at Magee-Womens Hospital (1999-2005) and Accounts Receivable Supervisor at UPMC (1995-1999) also appear, making Patty the pick for business office integration after an acquisition.
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Willie Brown, MBA, MT(ASCP), CHFP, CRCA
LinkedInExperience: Vice President Revenue Cycle · Sentara Health
Vice President Revenue Cycle at Sentara Health since 2022, Willie Brown was VP, Revenue Cycle at Regional Medical Center (2020-2022) and Director Patient Financial Services at Prisma Health (2016-2020). Palmetto Health roles were Corporate Compliance Analyst (2005-2010) and PFS Compliance Manager (2010-2016), and Willie lists Medicare/Medicaid & Commercial Reimbursement, so Willie fits questions on billing compliance and payer reimbursement.
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Choose the right perspective
For denials and documentation, Alison Virga (denial prevention), Joann Ferguson (clinical documentation and coding) and Shari Johnson (Lean process work) fit best. Patient access and physician billing point to Emily Seitz Pawlak and Deborah Kirkorsky, and Patty Devlin is the pick for merging an acquired hospital's business office.
Questions to take into the conversation
- 01Which denial categories did you attack first at your hospital, and what changed in patient access or clinical documentation to prevent them?
- 02How do you divide work between hospital billing and physician billing when they sit under one revenue cycle leader?
- 03When a newly acquired hospital's business office moves onto your system, what do you integrate first, and how long until cash collections recover?
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.