Agricultural technology
Marketing professionals in Agricultural technology
Learn how agricultural technology buyers actually discover and evaluate products. Marketing professionals in this sector understand which channels reach farmers, distributors, and equipment manufacturers—and what signals show genuine buying intent versus casual interest. Their experience reveals which messages and proof points move buyers from awareness to purchase.
Professionals to explore
01—10Alexandra Freche
LinkedInExperience: Chief Marketing Officer · xFarm Technologies
Experience directing marketing strategy at a B2B SaaS company operating at the intersection of agriculture, technology, and sustainability, including scaling an international marketing organisation.
Andria Roelens
LinkedInExperience: Digital Farming Marketing Lead - Canada · Bayer Crop Science Canada
Has experience leading digital farming marketing for an agricultural technology product within a crop science company.
Brooke Brown
LinkedInExperience: Director of Marketing · Agtonomy
Experience leading marketing at an agricultural robotics and technology company, following prior marketing roles at agricultural equipment manufacturers CNH and FPT Industrial.
Carlos C Landerdahl
LinkedInExperience: Marketing Director Crop Protection and Biologicals Brazil & Paraguai · Corteva Agriscience
Experience directing marketing for crop protection and biologicals products at a global agriculture company.
Dileep Sharma
LinkedInExperience: Head of Commercial Sales & Marketing · Serket
Experience leading commercial sales and marketing for an AI and computer vision company serving the livestock agricultural industry.
Jaime Chao
LinkedInExperience: Marketing and Development Director EMEA-APAC · Rovensa Next
Experience directing marketing and development for biostimulant and biocontrol agricultural technology products at a biosolutions company.
Jennifer Allen
LinkedInExperience: Marketing Director · Agri Spray Drones
Experience in product marketing across agricultural technology companies including agricultural spray drone technology, farm software, and agtech platforms serving farmers.
Nicoletta Cannata
LinkedInExperience: Head of Global Marketing · xFarm Technologies
Has experience heading global marketing for a software platform used to digitalize agricultural companies.
Rodrigo Alandia MSc.
LinkedInExperience: Product Marketing Director (Case IH - LATAM) · CNH
Experience directing product marketing for agricultural machinery brand Case IH across Latin America, building on prior agricultural product marketing and sales roles.
Trevor Mecham
LinkedInExperience: North America Marketing Manager AFS · CNH
Experience leading agricultural technology marketing, including North America marketing management for CNH's AFS precision farming systems and dealer-channel enablement programs.
Choose the right perspective
Look for candidates who directly managed campaigns or partnerships that generated qualified leads. Ask them to describe specific buyers they reached, how those buyers first heard about the product, and what actions indicated real purchase intent. Avoid general marketing theory; focus on their concrete experience with agricultural buyers.
Questions to take into the conversation
- 01Walk me through a campaign where you reached agricultural buyers. What channel worked best, and how did you know they were actually interested in buying?
- 02When a farmer or distributor showed interest in your product, what specific actions or questions told you they were serious versus just curious?
- 03Tell me about a time your assumptions about how buyers wanted to hear about the product turned out to be wrong. What did you learn?
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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