Electric utilities

Marketing professionals in Electric utilities

Marketing professionals in electric utilities understand how utilities reach different customer segments and what signals indicate genuine buying interest. You can explore how they identified which customers were ready to adopt new services, how they measured interest beyond initial inquiries, and what barriers prevented prospects from moving forward.

10 professionals10 companiesData retrieved September 28, 2026

Professionals to explore

01—10
  1. Alisa Sobczak

    LinkedIn

    Experience: Director of Marketing, Customer Products · Xcel Energy

    Experience directing customer product marketing and electric vehicle program marketing at an electric utility company.

  2. Brandy Spainhoward

    LinkedIn

    Experience: Director, Utility Marketing · CenterPoint Energy

    Experience leading marketing strategy and team management at an electric and natural gas utility company.

  3. Cara Chatfield

    LinkedIn

    Experience: Director, Marketing & Communications · SMUD

    Experience directing marketing and communications functions at an electric utility.

  4. Cari Ferrara

    LinkedIn

    Experience: Director of Marketing · Evergy

    Experience leading marketing at an electric utility company.

  5. Chris Griffin

    LinkedIn

    Experience: Director Marketing · NiSource

    Experience leading marketing for a natural gas and electric utility company serving multiple states.

  6. Jamie Chesler

    LinkedIn

    Experience: Senior Manager, Marketing Strategy (B2B and B2C) · Pacific Gas and Electric Company

    Experience leading marketing strategy for energy products and services at an electric and gas utility, focused on customer acquisition and retention.

  7. Kate Thomas

    LinkedIn

    Experience: Director, Corporate Marketing and Communication · Omaha Public Power District

    Experience directing corporate marketing and communications for an electric utility, setting brand and customer satisfaction objectives.

  8. Matt Buecker

    LinkedIn

    Experience: Director Marketing · Exelon

    Experience leading enterprise marketing and communications strategy across electric and gas utility operating companies serving millions of customers.

  9. Michael Marshall

    LinkedIn

    Experience: Managing Director, Marketing Strategy & Execution · Duke Energy Corporation

    Experience leading marketing strategy and customer-focused teams at an electric utility company.

  10. Teri Kerrigan

    LinkedIn

    Experience: Director, Marketing and Brand · American Electric Power

    Experience directing marketing and brand efforts at an electric utility company.

Choose the right perspective

Look for candidates who directly managed customer acquisition or retention campaigns. Ask them to describe specific moments when they knew a prospect was serious versus just gathering information. Focus on how they distinguished real demand from polite interest.

Questions to take into the conversation

  1. 01When you launched a new service or program, what specific behaviors or actions told you a customer was genuinely interested versus just curious?
  2. 02How did you figure out which customer segments were easiest to reach, and what made them different from harder-to-reach groups?
  3. 03Tell me about a time when you thought a prospect was interested but they never converted. What did you learn about the signals you had misread?

About this directory

This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.

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