10 Newell Brands marketing leaders
Vice President, Brand Marketing - Sharpie & Multi-Brand Occasions, Global & Regional Senior Marketing Director and Global Brand Director - Paper Mate are among the current titles held by these Newell Brands marketing leaders. A reader can learn how marketing leaders work at Newell Brands from people who have held the role.
Professionals to explore
Barbara Thorpe
LinkedInExperience: Global Brand Director - Paper Mate · Newell Brands
Barbara Thorpe has been Global Brand Director - Paper Mate at Newell Brands since October 2025. At Newell Brands, Barbara Thorpe also lists Global Brand Director - EXPO from 2024 to 2025, Director, Brand Marketing - Writing Upstream Innovation from 2023 to 2024, Senior Global Brand Manager, Sharpie in 2023 and Senior Brand Manager, Pens Innovation & Equity from 2021 to 2023.
Casey Sullivan Anthony
LinkedInExperience: Vice President, Brand Marketing - Sharpie & Multi-Brand Occasions · Newell Brands
Casey Sullivan Anthony has been Vice President, Brand Marketing - Sharpie & Multi-Brand Occasions at Newell Brands since April 2026. At Newell Brands, Casey Sullivan Anthony also lists Sr. Director, Global Brand Marketing - Sharpie from 2025 to 2026, Sr. Director, Global Brand Marketing Baby Gear from 2023 to 2025, Director, Brand Marketing - Global Baby Jogger from 2021 to 2023 and Director Brand Marketing, Century Baby from 2019 to 2021.
Jamie Rose
LinkedInExperience: Global Senior Director Brand Management, Home Fragrance (Yankee Candle, WoodWick & Chesapeake Bay) · Newell Brands
Jamie Rose has been Global Senior Director Brand Management, Home Fragrance (Yankee Candle, WoodWick & Chesapeake Bay) at Newell Brands since December 2025. At Newell Brands, Jamie Rose also lists Senior Director of Brand Management, Yankee Candle from 2025 to 2026 and Director of Brand Management from 2024 to 2025. The profile also lists Senior Global Brand Manager at Henkel from 2021 to 2024 and Senior Shopper Marketing Manager at Henkel from 2020 to 2021.
Kate Weber
LinkedInExperience: Global Marketing Director - Marmot & ExOfficio · Newell Brands
Kate Weber has been Global Marketing Director - Marmot & ExOfficio at Newell Brands since September 2024. At Newell Brands, Kate Weber also lists Sr. Marketing Manager - Marmot & ExOfficio in 2024, Sr. Manager, Integrated Marketing from 2023 to 2024, Sr. Manager, Omni Marketing in 2023 and Sr. Manager, Coleman Brand Activation from 2017 to 2023.
Morissa Wagner Szmyt, MBA
LinkedInExperience: Director, Global Brand Marketing - Elmer’s & Prismacolor · Newell Brands
Morissa Wagner Szmyt, MBA has been Director, Global Brand Marketing - Elmer’s & Prismacolor at Newell Brands since May 2025. At Newell Brands, Morissa Wagner Szmyt, MBA also lists Senior Global Brand Manager - Paper Mate from 2023 to 2025 and Brand Manager - Expo, Sharpie & Paper Mate from 2022 to 2023. The profile also lists Brand Manager - Clorox Pool&Spa at KIK Consumer Products from 2019 to 2022 and Fractional Digital Marketing Director | Founder & Principle at MWS MARKETING, LLC from 2015 to 2019.
Nikki Lesperance
LinkedInExperience: Senior Director, Global Brand Management - Graco Car Seats · Newell Brands
Nikki Lesperance has been Senior Director, Global Brand Management - Graco Car Seats at Newell Brands since November 2025. At Newell Brands, Nikki Lesperance also lists Director, Global Brand Management - Graco Car Seats in 2025, Director, Global Brand Management - Elmer’s, Prismacolor, Krazy Glue from 2023 to 2025, Director, Brand - Home Upstream Innovation in 2023 and Director, Brand - Rubbermaid Innovation & Kitchen Solutions from 2021 to 2023.
Rainer Schaubach
LinkedInExperience: Global & Regional Senior Marketing Director · Newell Brands
Rainer Schaubach has been Global & Regional Senior Marketing Director at Newell Brands since July 2026. At Newell Brands, Rainer Schaubach also lists Global & Regional Marketing Director (EMEA / ANZ) from 2024 to 2026, Interim VP / GM Outdoor Rec EMEA from 2023 to 2024 and Marketing Director EMEA from 2017 to 2023. The profile also lists Director Category Management at Coleman EMEA GmbH from 2016 to 2017.
Tatia Mueller
LinkedInExperience: Director of Brand Marketing, Baby Care, North America · Newell Brands
Tatia Mueller has been Director of Brand Marketing, Baby Care, North America at Newell Brands since April 2023. At Newell Brands, Tatia Mueller also lists Sr Manager, Baby Brand Marketing from 2017 to 2023 and Brand Manager, Rubbermaid from 2014 to 2016. The profile also lists Global Brand Manager at Procter & Gamble from 2011 to 2013 and Associate Brand Manager, Swiffer Global at Procter & Gamble from 2009 to 2011.
Waylon Good
LinkedInExperience: Vice President, Global Brand Management – Kitchen Food Brands · Newell Brands
Waylon Good has been Vice President, Global Brand Management – Kitchen Food Brands at Newell Brands since September 2025. At Newell Brands, Waylon Good also lists Senior Director, Global Brand Management – Rubbermaid & Sistema from 2022 to 2025 and Director, Global Brand Management – Ball Fresh Preserving from 2020 to 2022. The profile also lists Marketing Director – Kettle Brand Chips and Emerald Nuts at The Campbell's Company from 2018 to 2020 and Marketing Director – Connectivity & Insights Commercial Marketing at Medtronic in 2018.
Yazmid Aguilar
LinkedInExperience: Director Regional Marketing- Latam · Newell Brands
Yazmid Aguilar has been Director Regional Marketing- Latam at Newell Brands since February 2021. At Newell Brands, Yazmid Aguilar also lists Sr. Brand Activation Manager- Oster Blending and Calphalon, USA from 2019 to 2021 and Sr. Brand Activation Manager- Home Appliances Latin America from 2017 to 2019. The profile also lists Sr. Manager Marketing Communications LATAM at Jarden Consumer Solutions from 2010 to 2017 and Regional Sales Manager at Whirlpool Corporation from 2007 to 2009.
Choose the right perspective
Match the person's brand and category, such as writing, baby, kitchen or outdoor brands, to the decision you face. Weigh whether the person held a global brand role or a regional marketing role, since each sees different problems.
Questions to take into the conversation
- 01What did you focus on first when you took on your marketing role at Newell Brands?
- 02How do you decide where to put marketing money across the brands you oversee?
- 03What has your own work at Newell Brands taught you about growing an established consumer brand?
Reaching Newell Brands marketing leaders
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About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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