10 SoFi HR leaders
Anna Avalos, Chief People Officer at SoFi, is one of ten SoFi HR leaders listed here, alongside people who hold vice president, senior director and director roles in people functions at the company. A reader can learn how HR leaders work at SoFi from people who have held the role.
Professionals to explore
Anna Avalos
LinkedInExperience: Chief People Officer · SoFi
Anna Avalos has been Chief People Officer at SoFi since November 2018. Anna Avalos was Human Resources Leader, EMEA at Tesla from 2016 to 2018, Human Resources Leader, Operations there from 2015 to 2016 and Senior Director, Human Resources at Stryker from 2014 to 2015.
Ash Core
LinkedInExperience: Vice President of Talent Acquisition · SoFi
Ash Core has been Vice President of Talent Acquisition at SoFi since March 2025 and also lists the titles Head of Talent Acquisition at SoFi since 2022 and Director of Recruiting there since 2019. Ash Core was Senior Manager, Tech Recruiting - Infrastructure Engineering at Salesforce from 2017 to 2019.
Chandra Joy Kauffmann
LinkedInExperience: Director Employee Experience · SoFi
Chandra Joy Kauffmann has been Director Employee Experience at SoFi since April 2019, a role in the Human Resources department based in San Francisco. Chandra Joy Kauffmann was Director, Employee Communications and Engagement at Visa from 2014 to 2017.
Danielle (Johnson) Macdonell
LinkedInExperience: Vice President, People & Culture · SoFi
Danielle Macdonell has been Vice President, People & Culture at SoFi since July 2025 and has held the title Head of People Business Partners & Employee Relations there since October 2024. Danielle Macdonell was Senior Director, People Business Partner at SoFi from 2022 to 2024 and Director, People Business Partner there from 2019 to 2022.
Florencia Magnoni
LinkedInExperience: Human Resources Director · SoFi Tech Solutions
Florencia Magnoni has been Human Resources Director at SoFi Tech Solutions since April 2023, a director-level role in Human Resources. Florencia Magnoni was Head of People - Latam at Blockchain.com from 2022 to 2023, VP of Human Resources at dLocal in 2021 and Chief Human Capital Officer at Technisys in 2020.
Josh Marlatt
LinkedInExperience: VP of Total Rewards & People Analytics, Systems and Operations · SoFi
Josh Marlatt was VP of Total Rewards & People Analytics, Systems and Operations at SoFi from 2020 to 2026 and Senior Director, Total Rewards there from 2019 to 2020. Josh Marlatt has been VP of Total Rewards at Vercel since July 2026 and was Head of Global Compensation at Tesla from 2016 to 2019.
Joy Greene
LinkedInExperience: Sr. Director, Talent Development · SoFi
Joy Greene has been Sr. Director, Talent Development at SoFi since December 2024 and was Director, People Business Partner | Tech and Member there from 2021 to 2024. Joy Greene was a Sr. HR Business Partner - Alexa Shopping at Amazon from 2019 to 2021 and Director, D&I Strategy at Capital One from 2014 to 2019.
Nitin Bhagat
LinkedInExperience: Director, People Business Partner - Group Business Units, SoFi Bank · SoFi
Nitin Bhagat has held the title Director, People Business Partner - Group Business Units, SoFi Bank at SoFi since October 2021 and has been a Senior Director at SoFi since March 2026, with a profile headline of Senior Director, People Business Partner. Nitin Bhagat was Senior Manager Human Resources, Enterprise Engineering at Boeing from 2017 to 2021.
Sacha Ledor
LinkedInExperience: Director, People Business Partner · SoFi
Sacha Ledor has been Director, People Business Partner at SoFi since September 2022. Sacha Ledor was Senior Manager, People Business Partner at SoFi from 2021 to 2022, a Staff People Business Partner there from 2020 to 2021 and a People Business Partner at Tesla from 2017 to 2019.
Stefania V'Soske
LinkedInExperience: Director, People Operations & M&A · SoFi
Stefania V'Soske has been Director, People Operations & M&A at SoFi since July 2025. Stefania V'Soske held the title Program Director, People M&A and International Expansion at SoFi from 2023 to 2025 and was Senior Manager, People Operations there from 2021 to 2023.
Choose the right perspective
Pick the person whose part of HR is closest to your question, since business partnering, talent acquisition, talent development, people operations and total rewards involve different decisions. Check the dates on each role to see how current the experience is.
Questions to take into the conversation
- 01What did you focus on first when you took on your current people role, and what did you learn from it?
- 02How do you keep HR programs consistent across teams with different needs?
- 03What has your own work taught you about bringing employees from an acquired company into a larger organization?
Reaching SoFi HR leaders
How can I contact one of these SoFi HR leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 2 companies: SoFi and SoFi Tech Solutions, based on profile data retrieved on October 19, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach SoFi HR leaders?
You choose the offer, starting at $5 per person. The offer is what the person receives, and Instant Expert's fee is added on top, so a $100 offer costs you $125. The fee is 20% of what you pay. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these SoFi HR leaders a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. Claude and ChatGPT can do the same through the Instant Expert connector: setup is at /docs/mcp for Claude and /docs/chatgpt for ChatGPT. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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