10 Amazon Ads marketing leaders
Vice President, Global Marketing, Global Head of Enterprise Marketing, Amazon Ads and Head of Marketing, Amazon Ads (India to WorldWide) are among the roles held by these ten Amazon Ads marketing leaders. A reader can learn how marketing leaders work at Amazon Ads from people who have held the role.
Professionals to explore
Cecilia (Hsin-Yi) Feng
LinkedInExperience: Head of Brand Product Marketing, China, Amazon Ads · Amazon
Cecilia (Hsin-Yi) Feng has been Head of Brand Product Marketing, China, Amazon Ads at Amazon since June 2022, based in Shanghai. Cecilia (Hsin-Yi) Feng was Head of APAC Pre-Growth Sales, Amazon Ads at Amazon from 2021 to 2022 and Senior Program Manager, Amazon Ads from 2019 to 2021.
Claire Paull
LinkedInExperience: Vice President, Global Marketing · Amazon
Claire Paull has been Vice President, Global Marketing at Amazon since June 2020, with a headline of Vice President, Global Marketing, Amazon Ads. Claire Paull was Director, Amazon Live at Amazon from 2018 to 2020, Director of Content & Marketing at Amazon from 2015 to 2020, and Chief Communications Officer at Birchbox from 2011 to 2015.
Dayna Sargen
LinkedInExperience: Global Head of Enterprise Marketing, Amazon Ads · Amazon
Dayna Sargen has been Global Head of Enterprise Marketing, Amazon Ads at Amazon since March 2024, overseeing and managing the global enterprise marketing team. Dayna Sargen was Head of Content & Editorial, Amazon Ads at Amazon from 2021 to 2024 and Managing Editor & Content Strategist at IBM from 2017 to 2021.
Frankie Goldstone
LinkedInExperience: Director, Product Marketing · Amazon Ads
Frankie Goldstone has been Director, Product Marketing at Amazon Ads since April 2026 and was Head of Strategy & GTM, Amazon Ads from 2020 to 2026. Frankie Goldstone was VP, Marketing at WeWork from 2018 to 2020 and Senior Director of Strategy, Operations, and Marketing at NYSE from 2015 to 2017.
Hind AbuAlia
LinkedInExperience: Head of Marketing, Amazon Ads, EMEA & APAC Expansion · Amazon
Hind AbuAlia has been Head of Marketing, Amazon Ads, EMEA & APAC Expansion at Amazon since August 2022, based in Dubai. Hind AbuAlia was Head of Performance Marketing MENA at Amazon from 2021 to 2022, Senior Vice President at Monks from 2020 to 2021, and Head of Digital Commercial at MBC GROUP from 2014 to 2018.
Jeff Akavan
LinkedInExperience: Head of Omnichannel Marketing, Ads · Amazon
Jeff Akavan has been Head of Omnichannel Marketing, Ads at Amazon since August 2024 and was Head of Outbound Marketing, Ads there from 2022 to 2024. Jeff Akavan was Vice President, Digital Marketing at PIMCO from 2018 to 2022 and Director, Digital Optimization & Analytics at American Express from 2016 to 2018.
Karthika V S
LinkedInExperience: Head of Marketing, Amazon Ads (India to WorldWide) · Amazon
Karthika V S has been Head of Marketing, Amazon Ads (India to WorldWide) at Amazon since November 2025, driving global campaigns and brand strategies. Karthika V S was a Marketing Leader at Amazon from 2024 to 2026 and Assistant Vice President at BYJU'S from 2020 to 2024, with work spanning digital marketing, social media and strategic planning.
Rachel Metscher
LinkedInExperience: Global Head of Regional Brand Marketing, Amazon Ads · Amazon Ads
Rachel Metscher has been Global Head of Regional Brand Marketing, Amazon Ads at Amazon Ads since March 2024, leading international marketing programs across 12 global markets. Rachel Metscher was Global Head of Advertiser Education at Amazon Ads from 2021 to 2024 and Head of Brand and Content Marketing for Amazon Photos at Amazon from 2020 to 2021.
Sarah Wood
LinkedInExperience: Global Head of Scaled Marketing, Amazon Ads · Amazon
Sarah Wood has been Global Head of Scaled Marketing, Amazon Ads at Amazon since January 2022, leading a cross-functional team including digital marketing, operations, program management, sales enablement and creative teams. Sarah Wood was Global Head of Content & Marketing Operations, Amazon Ads at Amazon from 2019 to 2022.
Sonja V.
LinkedInExperience: Global Head of Sports + Entertainment Marketing, Amazon Ads · Amazon
Sonja V. has been Global Head of Sports + Entertainment Marketing, Amazon Ads at Amazon since April 2024. Sonja V. was Global Head of Sports Marketing, Amazon Ads from 2023 to 2024, Global Head of Integrated Marketing, Amazon Ads from 2021 to 2023, and VP of Marketing at Guinness World Records from 2019 to 2020.
Choose the right perspective
Match the person to the kind of marketing and level behind your question, since a vice president who spans global marketing and a head who runs one program or region see different tradeoffs. Check when each person took the relevant role to judge how current their view is.
Questions to take into the conversation
- 01How do you decide which advertisers and ad products your marketing focuses on first?
- 02What did you change first when you took on your current Amazon Ads marketing role?
- 03How do you measure whether a marketing program brought in or grew advertisers?
Reaching Amazon Ads marketing leaders
How can I contact one of these Amazon Ads marketing leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 2 companies: Amazon and Amazon Ads, based on profile data retrieved on October 19, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach Amazon Ads marketing leaders?
You choose the offer, starting at $5 per person. The offer is what the person receives, and Instant Expert's fee is added on top, so a $100 offer costs you $125. The fee is 20% of what you pay. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these Amazon Ads marketing leaders a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. Claude and ChatGPT can do the same through the Instant Expert connector: setup is at /docs/mcp for Claude and /docs/chatgpt for ChatGPT. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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