Marketing technology
Data and analytics professionals in Marketing technology
Learn which data sources actually drive marketing decisions in your business and where teams stop trusting the numbers. Talk with people who've built analytics systems, chosen metrics, and watched decisions fail when data didn't match reality.
Professionals to explore
01—10Ben Leos
LinkedInExperience: Sr. Director - Business Intelligence · Verizon
Experience leading marketing and business intelligence teams connecting customer behavior and digital engagement data to revenue performance outcomes.
Jeffrey Reese
LinkedInExperience: Director, Marketing Analytics 9 Global Divisions 20 Brands Expert in Data Story-Telling · Hexagon AB
Experience leading a global marketing analytics center-of-excellence across multiple divisions and brands using cloud-based marketing technology platforms.
Kate Andreeva
LinkedInExperience: Vice President, Integrated Analytics · AMP
Experience leading marketing analytics across client portfolios, redefining measurement frameworks and driving adoption of marketing mix modeling and AI-powered analytics.
Krishna Haas Varanasi
LinkedInExperience: Global Lead - Marketing Analytics · ANHEUSER-BUSCH INBEV SA/NV
Has experience leading marketing analytics teams deploying AI and ML solutions to measure marketing spend impact and optimization within marketing technology.
Kristen Harris
LinkedInExperience: Director Marketing Data Analytics and Technology · H&R Block
Experience leading marketing data, analytics, and technology functions focused on customer data, analytics, and personalization for measurable growth.
Roopa Bhat
LinkedInExperience: Vice President, Data Strategy & Analytics · Wpromote
Has experience leading data strategy and analytics functions at a digital marketing agency focused on marketing technology and business intelligence.
Roshni Nambiar
LinkedInExperience: Sr Director, DTC, Analytics & Strategy, Data Science (Global) · Unilever Group
Experience designing and building analytics products for CRM vendors and marketing agencies while leading marketing analytics and data science strategy.
Seetha Chakrapany
LinkedInExperience: Sr. Director Digital, MarTech and AdTech Solutions Digital Transformation, BI & Analytics Solns · Macy's
Experience leading marketing technology, AdTech, and business intelligence and analytics transformation initiatives at a large retail organization.
Valerie Skeese
LinkedInExperience: VP, Customer Data & Analytics · Victoria's Secret (fka L Brands)
Has experience leading customer data strategy, marketing analytics, and marketing technology teams within a retail marketing organization.
Zi Zhu
LinkedInExperience: Director of Advanced Analytics & Optimization · Constant Contact
Has experience leading advanced analytics and optimization at a digital and email marketing platform company.
Choose the right perspective
Look for candidates who've owned specific analytics projects from start to finish. Ask them to describe a decision their data informed and what happened next. The best answers name real metrics, real stakeholders, and real outcomes—not general frameworks.
Questions to take into the conversation
- 01Walk me through a decision you made based on data that turned out differently than expected. What data did you trust, and what did you miss?
- 02When did you recommend stopping collection or reporting on a metric because it wasn't useful anymore?
- 03Which data source or dashboard did your team stop using, and why did it fail to help people decide?
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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