10 H-E-B category managers
Business Development Manager and Senior Director Drug Store & Healthy Living are among the roles held by these ten H-E-B category managers, alongside a Gerente de categoría at HEB México. A reader can learn how category managers work at H-E-B from people who have held the role.
Professionals to explore
Alyssa Alper
LinkedInExperience: Business Development Manager, Pet (excl dog food and treats) · H-E-B
Alyssa Alper has been Business Development Manager, Pet (excl dog food and treats) at H-E-B since October 2025, following an Associate Business Development Manager Tea role there in 2025. Alyssa Alper was Category Manager, Salty Snacks and Bread at Family Dollar from 2022 to 2025.
Amanda Zimmerman
LinkedInExperience: Senior Buiness Development Manager - Bread & Tortillas · H-E-B
Amanda Zimmerman has been Senior Buiness Development Manager - Bread & Tortillas at H-E-B since January 2026. At H-E-B, Amanda Zimmerman was Business Development Manager - Breakfast (2024–2026), Business Development Manager - Pasta & Sides (2021–2024) and Own Brand Manager (2014–2020).
Audra (Kamp) Teel
LinkedInExperience: Senior Business Development Manager (Category Manager Buyer) Convenience Stores · H-E-B
Audra (Kamp) Teel is a former Senior Business Development Manager (Category Manager Buyer) Convenience Stores at H-E-B, a role held from September 2023 to August 2026, and held category manager buyer roles there from 2015. In that role Audra Teel describes leading procurement for all categories, and Audra Teel has been a Category Manager at Kroger since January 2026.
Chelsea E. Rhodes
LinkedInExperience: Senior Director Drug Store & Healthy Living · H-E-B
Chelsea E. Rhodes has been Senior Director Drug Store & Healthy Living at H-E-B since September 2026 and Business Unit Director Healthy Living & GM Core since January 2025. Chelsea Rhodes was Director of Healthy Living (2024–2025) and held Business Development Manager roles at H-E-B from 2021 to 2024; the listing also shows Category Manager II roles in dairy and beverage.
David Leon Garza
LinkedInExperience: Gerente de Categoria · HEB México
David Leon Garza has been Gerente de Categoria at HEB México since March 2024. David Leon Garza was a Sr Demand Planner at Honeywell Technologies (2022–2024) and at The Hershey Company (2019–2022), and was a Planeador de Cadena de Abasto JR at H-E-B from 2013 to 2016.
Jason Radich
LinkedInExperience: Business Development Manager · H-E-B
Jason Radich has been a Business Development Manager at H-E-B since July 2010 and was a Warehouse Manager at SUPERVALU from 2002 to 2010. Jason Radich describes the H-E-B role as Category Manager for grapes, and the profile headline reads Director Fresh F&R at H-E-B.
Jessica Organista Gutiérrez
LinkedInExperience: Gerente de categoría · HEB México
Jessica Organista Gutiérrez has been Gerente de categoría at HEB México since March 2025, and the listing names the category as Congelados (frozen foods). At HEB México, Jessica Organista Gutiérrez was a Comprador comercial (2024–2025), Ejecutivo en desarrollo Comercial (2023–2024) and Own Brand Executive (2018–2023).
Max Berkowitz
LinkedInExperience: Business Development Manager - Soft Drinks/Sparkling Water/Energy Drinks · H-E-B
Max Berkowitz has been Business Development Manager - Soft Drinks/Sparkling Water/Energy Drinks at H-E-B since February 2025. Max Berkowitz held the Business Develop Manager - Pastries/Snack Nuts/Meat Snacks role at H-E-B (2023–2025) and was an eCommerce Business Manager there (2022–2023).
Morgan Denwitty
LinkedInExperience: Business Development Manager-Drugstore · H-E-B
Morgan Denwitty has been Business Development Manager-Drugstore at H-E-B since March 2026. Morgan Denwitty was Director of Channel Strategy & Commercialization at Keurig Dr Pepper Inc. (2024–2026) and Category Commercialization Manager there (2021–2022).
Tim Stablein
LinkedInExperience: Business Development Manager - Fluid Dairy, Creamers and Chilled Juice · H-E-B
Tim Stablein has been Business Development Manager - Fluid Dairy, Creamers and Chilled Juice at H-E-B since June 2020 and held a Grocery Procurement role there from February to June 2020. Tim Stablein was a Category Manager at Walgreens from 2005 to 2020, and the profile headline reads Director of eCommerce Merchandising at H-E-B.
Choose the right perspective
Pick the person whose category is closest to the one you are working on. Weigh how recent their H-E-B role is against how many categories they have covered.
Questions to take into the conversation
- 01How did you decide what to change in your category's assortment from one review to the next?
- 02Which numbers did you watch most closely each week, and why those?
- 03What did you learn from working with suppliers on your category that you would pass on to someone new to the role?
Reaching H-E-B category managers
How can I contact one of these H-E-B category managers?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 2 companies: H-E-B and HEB México, based on profile data retrieved on October 23, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach H-E-B category managers?
You choose the offer, starting at $5 per person. The offer is what the person receives, and Instant Expert's fee is added on top, so a $100 offer costs you $125. The fee is 20% of what you pay. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these H-E-B category managers a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. Claude and ChatGPT can do the same through the Instant Expert connector: setup is at /docs/mcp for Claude and /docs/chatgpt for ChatGPT. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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