10 LinkedIn finance leaders
Strategic finance is the most common thread among these LinkedIn finance leaders, with four strategic finance titles alongside FP&A, corporate finance, APAC controllership, expense management and finance operations roles, and nine of the ten work at LinkedIn now. A finance leader deciding how to separate strategic finance from FP&A, or how to set up regional controllership and a CFO's office, can ask people who hold or held those seats.
Professionals to explore
Annie Yong
LinkedInExperience: Director, Accounting Operations and Controller, APAC · LinkedIn
Regional controllership in Asia Pacific is the clear fit for Annie Yong, based in Singapore and Director, Accounting Operations and Controller, APAC at LinkedIn since 2014, after Regional Controller, APAC at PayPal (2011-2014). Senior Regional Finance Director, Asia Pacific at Crocs, Inc. (2007-2011), Regional Financial Controller at TNT (2003-2007) and Regional Accounting Manager, APAC at Intel (1996-2003) are earlier, and Annie describes over 25 years of finance experience.
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Chase Baldwin
LinkedInExperience: Former Vice President, Central Finance and Chief of Staff to the CFO · LinkedIn
What a chief of staff to the CFO owns is the question for Chase Baldwin, who was Vice President, Central Finance and Chief of Staff to the CFO at LinkedIn (2021-2026), leading LinkedIn's Central Finance organization including Corporate Finance. Director, FP&A (2017-2019) and Sr. Director, FP&A (2019-2021) at LinkedIn and Senior Director, FP&A at Vail Resorts (2021) are earlier, and since 2026 Chase has been Vice President, Head of Corporate Finance at Atlassian.
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Emma Ma
LinkedInExperience: Finance Director, expense management & corporate reporting · LinkedIn
Setting up finance in a new country suits Emma Ma, who describes experience across Controllership, FP&A and senior Finance Leadership roles and building and scaling finance functions from the ground up. Finance Director, expense management & corporate reporting at LinkedIn since 2023, Emma held Finance Director, China (2019-2023), Head of Finance (2018-2019), Sr FP&A Manager, China (2016-2018) and China Accounting Manager (2014-2016) there.
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Helen Weng
LinkedInExperience: Vice President, Strategic Finance · LinkedIn
Helen Weng has been Vice President, Strategic Finance at LinkedIn since 2026, described as Head of Strategic Finance and Business Operations for LinkedIn Marketing Solutions, across GTM and R&D. Earlier LinkedIn titles were Sr. Manager, Business Operations (2016-2018), Director, Business Operations (2018-2020), Senior Director, Business Operations (2020-2025) and Senior Director, Strategic Finance and Business Operations (2025-2026). Helen fits questions on combining strategic finance with business operations for one line of business.
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Jonathan Wang
LinkedInExperience: Sr. Director, Corporate Finance · LinkedIn
A 5-month CFO transition period at eHealth, Inc., during which Jonathan Wang co-led the entire finance organization with the CAO as VP Finance (2018-2021), makes this a fit for corporate finance and CFO transition questions. Sr. Director, Corporate Finance at LinkedIn since 2021, Jonathan also lists VP Finance at Guidebook Inc. (2015-2018), Director of Strategic Finance at Shutterfly (2014-2015) and Senior Director, Finance & Strategic Planning at Nextag (2010-2014).
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Maree Cross
LinkedInExperience: Senior Director - Finance Operations & Transformation · LinkedIn
Maree Cross has been Senior Director - Finance Operations & Transformation at LinkedIn since 2019, after Change and Transformation Lead there (2016-2019). VP - Finance Operations at Visa (2011-2016), Sr Director - IT Applications at VIAVI Solutions (2009-2011) and Director, Finance & Legal Business Process & Systems at Juniper Networks (2007-2009) are earlier. A CPA, Maree describes using transformation to improve control, planning, governance and business decision-making at global scale, a fit for finance transformation questions.
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Nancy Li
LinkedInExperience: Senior Director, Strategic Finance · LinkedIn
Nancy Li has been Senior Director, Strategic Finance at LinkedIn since 2026, described as Head of Strategic Finance for LinkedIn Marketing Solutions, and Senior Director of Monetization Strategic Finance since 2025, leading a team of finance and strategy professionals. Other LinkedIn titles were Senior Manager, FP&A - Global Monetization (2019-2021), Director, FP&A - Global Business Organization (Sales) Foundations (2021-2023) and Senior Director, FP&A - GTM Foundations (Sales & Marketing) (2023-2025), a fit for monetization and sales finance questions.
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Nina Whitney
LinkedInExperience: Senior Director, Strategic Finance · LinkedIn
Two current LinkedIn titles belong to Nina Whitney: Senior Director, Strategic Finance (since 2025) and Chief of Staff to the CFO (since 2026). In the strategic finance role Nina is part of the LSS Executive Team, partnering with Sales, Marketing, Product and Engineering leaders. Director of Business Operations (2023-2025) and Senior Manager Business Operations (2018-2023) at LinkedIn come earlier. Nina suits questions on finance partnering with sales and product leaders.
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Olivia Schaffer
LinkedInExperience: Director, CFO Operations · LinkedIn
Setting up a CFO's operating rhythm fits Olivia Schaffer, whose chief of staff and Office of the CFO titles run since 2022: Director, CFO Operations at LinkedIn since 2026 and Chief of Staff, Marketplace Strategic Finance since 2025, after Chief of Staff, FP&A (2024-2025) and Strategy and Operations Manager, Office of the CFO (2022-2024). Manager, Business Operations at SIMON Markets LLC (2021-2022) is earlier.
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Vincent Malone
LinkedInExperience: Global Strategic Finance Director LinkedIn · LinkedIn
Based in Dublin, Vincent Malone has been Global Strategic Finance Director LinkedIn since 2025, after International FP&A Director (EMEAL, APAC, LATAM, Global Clients) (2024-2025), FP&A Director for EMEA & LATAM (2022-2024), EMEA FP&A Senior Manager (2020-2022) and EMEA FP&A Manager - LinkedIn Learning Solutions (2019-2020) at LinkedIn. Vincent fits questions on FP&A for international regions and global clients.
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Choose the right perspective
For strategic finance tied to one product line, Helen Weng and Nancy Li both describe heading strategic finance for LinkedIn Marketing Solutions, and Vincent Malone has held international FP&A titles. Chase Baldwin, Nina Whitney and Olivia Schaffer hold or held chief of staff titles in finance, while Annie Yong (APAC controller), Emma Ma (expense management and corporate reporting) and Maree Cross (finance operations) are better for accounting and operations questions.
Questions to take into the conversation
- 01How should strategic finance for a single product line work alongside a central FP&A team?
- 02What does a chief of staff to the CFO own day to day, and how does that differ from a CFO operations role?
- 03How should regional controllers in APAC or EMEA report into a global finance organization?
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.