10 Petco marketing leaders
Vice President, Loyalty and Marketing, VP, Media Transformation, Senior Director Digital Marketing and RMN Media and Senior Director, Membership & CRM are among the current titles held by these Petco marketing leaders. A reader can learn how marketing leaders work at Petco from people who have held the role.
Professionals to explore
Alysa Frostdale
LinkedInExperience: Former Vice President Marketing · Petco
Alysa Frostdale is a former Vice President Marketing at Petco, a role held from September 2023 to June 2024. At Petco, Alysa Frostdale was also Senior Director Of Marketing from 2021 to 2023 and Director of Marketing from 2019 to 2021, and was Vice President, Revenue at Tonal from 2024 to 2026.
Jay Altschuler
LinkedInExperience: VP, Media Transformation · Petco
Jay Altschuler has been VP, Media Transformation at Petco since January 2020, based in New York. Jay Altschuler was VP, Media & Partnerships at Samsung Electronics from December 2014 to March 2019, and the listing shows both roles at the vice president level in media.
Karyn Peterson
LinkedInExperience: VP, Consumer and Market Insights · Petco
Karyn Peterson has been VP, Consumer and Market Insights at Petco since May 2019, in the marketing department, based in Chapin, South Carolina. Karyn Peterson was VP, Global Consumer & Shopper Insights at VF Corporation from 2009 to 2017 and Vice President, Consumer Insights & Strategy - Gatorade at PepsiCo from 2007 to 2009.
Katie Nauman
LinkedInExperience: Former Chief Marketing Officer · Petco
Katie Nauman is a former Chief Marketing Officer at Petco, a role held from August 2021 to July 2023, and was also Vice President, Integrated Marketing at Petco from 2020 to 2021. The profile headline reads Chief Marketing Officer & Professor, and Katie Nauman is based in the San Diego area.
Lisa Stark
LinkedInExperience: Former Sr. Director, Brand & Consumer Communications · Petco
Lisa Stark is a former Sr. Director, Brand & Consumer Communications at Petco, a role held from February 2023 to June 2025, and lists VP, Integrated Marketing & Communications at Petco in June 2025. At Petco, Lisa Stark was also Director Corporate Communications from 2019 to 2023 and Manager, Corporate Communications from 2014 to 2019.
Manjari Mehrotra
LinkedInExperience: Senior Director Digital Marketing and RMN Media · Petco
Manjari Mehrotra has been Senior Director Digital Marketing and RMN Media at Petco since September 2026, based in Pleasanton, California. The profile headline reads Vice President | Marketing Strategy, Loyalty, Personalization & Brand | Retail, CPG & E-commerce | Growth Driver | McKinsey Leadership Alum.
Mike Frankel
LinkedInExperience: Former Chief Marketing Officer (Interim) · Petco
Mike Frankel is a former Chief Marketing Officer (Interim) at Petco, a role held from September 2024 to July 2025. At Petco, Mike Frankel was also Senior Vice President, Marketing & Membership in 2024, Vice President, Membership from 2022 to 2024 and Head of Paid Member Programs from 2021 to 2022.
Stacy Duffy
LinkedInExperience: Senior Director, Membership & CRM · Petco
Stacy Duffy has been Senior Director, Membership & CRM at Petco since June 2025, based in Minneapolis, and was Senior Director, Membership & Payments at Petco in 2025. The profile headline reads Customer Loyalty & Growth Executive | Specializing in Loyalty Marketing, Subscription & Recurring Revenue, Customer Strategy & Insights.
Usman Humayun
LinkedInExperience: Vice President, Loyalty and Marketing · Petco
Usman Humayun has been Vice President, Loyalty and Marketing at Petco since May 2026, with a headline of VP, Customer Loyalty & CRM @ Petco, based in the San Diego area. Usman Humayun was Group Vice President, Marketing at Albertsons Companies from 2022 to 2025 and Chief of Staff to the President, Kenmore Craftsman & DieHard at Sears from 2011 to 2012.
Zayne Davis
LinkedInExperience: Director of Integrated Marketing · Petco
Zayne Davis has been Director of Integrated Marketing at Petco since November 2023, with a headline of Director of Integrated Marketing at Petco, based in San Diego. At Petco, Zayne Davis was also Senior Merchandise Manager from 2020 to 2023 and Merchandise Manager from 2015 to 2020.
Choose the right perspective
Match the person's marketing area, such as loyalty and membership, media and retail media, consumer insights, brand and creative, or integrated marketing, to the decision you face. Weigh when each person held the role, since a current leader and someone who left a few years ago will describe different conditions.
Questions to take into the conversation
- 01What did you focus on first when you took on your marketing role at Petco?
- 02How did you set priorities for your own marketing area at Petco?
- 03What has your own marketing work at Petco taught you that you would pass on to someone in a similar role?
Reaching Petco marketing leaders
How can I contact one of these Petco marketing leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 1 company: Petco, based on profile data retrieved on October 24, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach Petco marketing leaders?
You choose the offer, starting at $5 per person. The offer is what the person receives, and Instant Expert's fee is added on top, so a $100 offer costs you $125. The fee is 20% of what you pay. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these Petco marketing leaders a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. Claude and ChatGPT can do the same through the Instant Expert connector: setup is at /docs/mcp for Claude and /docs/chatgpt for ChatGPT. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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