10 UPS marketing leaders
EMEA Marketing Director, International Director of Marketing, Director of Marketing, Digital Experience and Director, Global Marketing Capabilities are among the titles held today by these ten UPS marketing leaders. A reader can learn how marketing leaders work at UPS from people who have held the role.
Professionals to explore
Anne Price
LinkedInExperience: Director, Global Marketing Capabilities · UPS
Anne Price has been Director, Global Marketing Capabilities at UPS since January 2012, based in Addison, Illinois. Anne Price was Director, Marketing Capabilities at Kraft Foods Group (1988 to 2012), and the profile describes Anne Price as a global marketing capabilities director with experience in logistics and consumer packaged goods.
Carlos Roman
LinkedInExperience: Director of Marketing · UPS
Carlos Roman has been Director of Marketing at UPS since September 2023, based in Austin, Texas. At UPS, Carlos Roman was also Sr. Manager, Product Marketing (2022 to 2023), Marketing Strategy & Operations Manager (2021 to 2022), Revenue Strategy Manager (2021) and Customer Profitability Manager (2019 to 2021).
Clara Rojas Gaviria
LinkedInExperience: Marketing Director, Netherlands, Belgium, Luxembourg and France · UPS
Clara Rojas Gaviria has been Marketing Director, Netherlands, Belgium, Luxembourg and France at UPS since April 2024, based in the Netherlands. At UPS, Clara Rojas Gaviria was also Marketing Director, Central and Eastern Europe, Middle East and Africa (CEMEA) (2023 to 2024), Marketing Director, Central and Eastern Europe (2020 to 2023) and Marketing Manager, Central and Eastern Europe (2019 to 2020).
Eric Lo
LinkedInExperience: International Director of Marketing · UPS
Eric Lo has been International Director of Marketing at UPS since June 2022, based in Hong Kong. At BAT, Eric Lo was Country Manager - Hong Kong & Macau / Philippines (2021 to 2022), Country Manager - Hong Kong & Macau / Asia Pacific GTR (2019 to 2020), Marketing Director, Myanmar (2017 to 2019) and Head of Trade, China (2014 to 2017).
Ingrid K Ritter
LinkedInExperience: Director of Marketing, Digital Access · UPS
Ingrid K Ritter has been Director of Marketing, Digital Access at UPS since July 2020, based in the Atlanta area. At UPS, Ingrid K Ritter was also Director of Marketing, Americas Region (2017 to 2020), Latin America Healthcare Strategy Manager (2015 to 2017) and Sr. Marketing Manager - Healthcare Strategy and Logistics (2014 to 2015).
Jan Denecker
LinkedInExperience: EMEA Marketing Director · UPS
Jan Denecker has been EMEA Marketing Director at UPS since February 2024, based in the Brussels area, and the profile says the role leads regional marketing strategy, product management and go-to-market execution. At UPS, Jan Denecker was also European Marketing Director (2020 to 2024), European Director of Product (2018 to 2020) and Europe Marketing Director - Healthcare (2015 to 2018).
Jared Hogue
LinkedInExperience: Director of Marketing, Digital Experience · UPS
Jared Hogue has been Director of Marketing, Digital Experience at UPS since April 2021, based in Atlanta, Georgia. At UPS, Jared Hogue was also Director of Marketing, eCommerce Strategy (2020 to 2021), Director of Marketing, Small Business Segment (2019 to 2020) and Senior Marketing Manager - Customer Technology Marketing Ready Program (2017 to 2019).
Morgan Rivers
LinkedInExperience: Director of Marketing - UK, Ireland and Nordics · UPS
Morgan Rivers has been Director of Marketing - UK, Ireland and Nordics at UPS since July 2025, based in London. At UPS, Morgan Rivers was also UPS Digital Access Program - Partnership Manager (2022 to 2025), Strategic Marketing Group Manager (2017 to 2022), Business Planning and Revenue Management Manager (2014 to 2017) and Business Planning and Revenue Management Supervisor (2009 to 2014).
Sandy Burke
LinkedInExperience: Director of Marketing, Product Strategy · UPS
Sandy Burke has been Director of Marketing, Product Strategy at UPS since November 2023, based in Atlanta, Georgia. The profile headline and About section both describe Sandy Burke as Marketing Director at UPS, and this Director of Marketing, Product Strategy role is the only one the listing shows.
Shawn McCarthy
LinkedInExperience: Director of Marketing · UPS
Shawn McCarthy has been Director of Marketing at UPS since August 2021, based in Atlanta, Georgia. At UPS, Shawn McCarthy was also Digital Experience Strategy Manager (2021), Customer Technology Marketing Manager (2017 to 2021), Corporate Industry Segment Manager (2015 to 2017) and Field Industry Segment Manager (2010 to 2015).
Choose the right perspective
Match the person's area, such as a region, digital experience, product strategy or marketing capabilities, to the decision you face. Check when each person's current role started and which market they cover to judge how their view applies to your question.
Questions to take into the conversation
- 01What did you change first when you took on your marketing role at UPS, and why?
- 02How do you divide marketing work between global teams and regional or country teams?
- 03What has your own work taught you about measuring the results of digital marketing?
Reaching UPS marketing leaders
How can I contact one of these UPS marketing leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 1 company: UPS, based on profile data retrieved on October 25, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach UPS marketing leaders?
You choose the offer, starting at $5 per person. The offer is what the person receives, and Instant Expert's fee is added on top, so a $100 offer costs you $125. The fee is 20% of what you pay. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these UPS marketing leaders a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. Claude and ChatGPT can do the same through the Instant Expert connector: setup is at /docs/mcp for Claude and /docs/chatgpt for ChatGPT. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.