10 Adidas legal leaders
Associate general counsel, legal director and senior director of global legal are among the roles held by these ten Adidas legal leaders, some of whom have since moved on. A reader can learn how legal leaders work at Adidas from people who have held the role.
Professionals to explore
Dr. Anita Schmitz-Witte
LinkedInExperience: Senior Director Labor Law & Labor Relations · adidas
Senior Director Labor Law & Labor Relations at adidas since March 2023, based in Herzogenaurach, Germany. Former Director Labor Relations (2021–2023) and Senior Legal Counsel Labour Relations (2018–2021) at adidas, and Head of Labour Law and Labour Relations at Rolls-Royce Deutschland Ltd & Co. KG (2017–2018); Anita Schmitz-Witte also serves as a lay judge at the Nuremberg labor court.
Karin Aquarius
LinkedInExperience: Sr Director Global Legal - Digital Sales & Tech · adidas
Sr Director Global Legal, Digital Sales & Tech at adidas since September 2022, based in Amsterdam; the role entry cites enabling the company's digital transformation, including the responsible use of generative artificial intelligence. Former Senior Director Global Legal Digital (2020–2022), Senior Director Global Legal Innovation (2015–2019) and Legal Director Global Sales (2012–2015) at adidas.
Keith McIntire
LinkedInExperience: Associate General Counsel, North America and Special Projects · adidas
Associate General Counsel, North America and Special Projects at adidas since July 2021, based in Portland, Oregon. Former Director Of Compliance, North America and Asia Pacific at adidas (2018–2021), Counsel at Stoel Rives LLP (2016–2018), and Associate at Markowitz Herbold PC (2012–2016) and Davis Polk & Wardwell LLP (2006–2012).
Kurt Tandan
LinkedInExperience: Associate General Counsel & Vice President of Government Affairs · adidas
Associate General Counsel & Vice President of Government Affairs at adidas since December 2023, based in Portland, Oregon. Kurt Tandan also lists Senior Director of Corporate Affairs & Associate General Counsel since 2016, and was Director of Corporate Affairs & Associate General Counsel (2005–2016) and Associate General Counsel (2001–2005) at adidas.
Mariel Filippidis
LinkedInExperience: Former Global Legal Director (Governance Privacy & AI) Senior Legal Counsel · adidas
Former Global Legal Director (Governance, Privacy & AI) and Senior Legal Counsel (2018–2025) and Global Legal Director (2013–2017) at adidas, based in the Amsterdam area; the profile cites data privacy, AI governance and cybersecurity law. Mariel Filippidis was also Senior Legal Counsel at ASICS EMEA (2011–2013) and Legal Counsel at HP (2003–2008).
Maximilian Rosenberg
LinkedInExperience: Director - Legal Counsel Global Brand & Sports Marketing, Legal & Business Affairs · adidas
Director, Legal Counsel Global Brand & Sports Marketing, Legal & Business Affairs at adidas since November 2018, based in Herzogenaurach, Germany. Former Legal Counsel Global Brand & Sports Marketing at adidas (2015–2018), Regierungsrat at the Bundeskriminalamt (2013–2014), and Attorney at Law at Rechtsanwaltskanzlei Brandt & Kollegen (2012–2013).
Michal Peled
LinkedInExperience: Director of Legal & Compliance · adidas
Director of Legal & Compliance at adidas since July 2021, based in Israel; the profile headline names adidas Israel and EMEA. Former General Counsel at Natali Healthcare Solutions (2013–2021), Legal Counsel at Holmes Place Israel (2009–2013), and Attorney at David Mazor and Co. Law Firm (2002–2009).
Rose Alappat
LinkedInExperience: Director - Legal Counsel · adidas
Director, Legal Counsel at adidas since June 2021, based in the Portland, Oregon area; the role entry describes supporting transactions by the R&D, eComm and Digital teams and managing the US privacy program. Former Legal Counsel at adidas (2016–2021) and Counsel at Perkins Coie (2009–2016).
Sara Vanderhoff
LinkedInExperience: Associate General Counsel, Global Brands · adidas
Associate General Counsel, Global Brands at adidas since September 2014, based in Portland, Oregon. Sara Vanderhoff also lists Associate General Counsel, Intellectual Property at adidas since March 2010, and was Attorney at Kilpatrick Townsend & Stockton LLP (2005–2010).
Shaun Gibson
LinkedInExperience: Legal Director & Business Affairs Counsel- Global Sports Marketing & Business Affairs · adidas
Legal Director & Business Affairs Counsel, Global Sports Marketing & Business Affairs at adidas since October 2018, based between Herzogenaurach and Amsterdam; the profile describes one of the company's senior legal and business affairs authorities for global sports marketing. Former Legal Counsel, Global Licensing and Sales at adidas (2015–2018), Senior Commercial Lawyer at Baku 2015 European Games Operation Committee (2014–2015) and Commercial Lawyer at Glasgow 2014 Limited (2012–2014).
Choose the right perspective
Choose the person whose title names the practice area or region closest to your decision, and note whether the role is current and when it began. Weigh scope too, because a lawyer with company-wide duties and one supporting a single business or country see different parts of the work.
Questions to take into the conversation
- 01What took most of your time in your current legal role, and how did you decide what to handle in-house and what to send to outside counsel?
- 02How did you work with business leaders when legal risk and commercial goals pulled in different directions?
- 03What did you carry over from earlier roles that changed how you approach in-house legal work?
Reaching Adidas legal leaders
How can I contact one of these Adidas legal leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 1 company: adidas, based on profile data retrieved on October 17, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach Adidas legal leaders?
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Can an AI agent ask one of these Adidas legal leaders a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. Claude and ChatGPT can do the same through the Instant Expert connector: setup is at /docs/mcp for Claude and /docs/chatgpt for ChatGPT. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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