Beverages
10 CFOs in Beverages
These ten finance executives currently hold chief financial officer roles at beverage companies and bottlers. A reader can learn how beverage CFOs think about pricing, margins, production and distribution costs, and funding growth across brands and regions.
Professionals to explore
01—10Abdelaziz Elfeky
LinkedInExperience: Chief Financial Officer · Coca-Cola HBC
Chief Financial Officer at Coca-Cola HBC since June 2014, based in Cairo, with full responsibility for the finance, tax and treasury functions according to the profile, which also names Coca-Cola Bottling Company of Egypt. Former Corporate Support Director at Coca-Cola HBC (2011–2014) and Chief Financial Officer at Orascom Hotel & Development (2009–2011), DAMAC Properties (2007–2008) and Cargill (1997–2007).
Alex Castro
LinkedInExperience: Chief Financial Officer · Lagunitas Brewing Company
Chief Financial Officer at Lagunitas Brewing Company since July 2025, also listed as VP of Finance - Lagunitas Brewing Company CFO at The HEINEKEN Company; the profile describes Lagunitas Brewing Company as a Food and Beverage Services company. Former Senior Director Finance - Americas Export CFO at The HEINEKEN Company (2023–2025) and Chief Business Officer at Atlantic Sapphire (2018–2023).
Corey Baker
LinkedInExperience: CFO · Vita Coco Company
CFO at Vita Coco Company since March 2023. At PepsiCo, former CFO, International Beverages & Global Commercial (2022–2023), SVP, Global Finance (2022–2023), VP & CFO, PepsiCo Global Groups (2019–2022) and VP & CFO, PepsiCo Beverages Canada (2016–2019).
Francesco Mele
LinkedInExperience: Group Chief Financial Officer at Campari Group · Campari Group
Group Chief Financial Officer at Campari Group since November 2025; the profile describes Campari Group as a Beverage Manufacturing company with a worldwide presence and a diverse range of brands. Former Direttore Investimenti CDP e Amministratore Delegato CDP Equity at CDP Cassa Depositi e Prestiti (2022–2025) and CFO and Head of Central Functions at illimity (2019–2022).
Johan Rolf
LinkedInExperience: Chief Financial Officer · Coca-Cola Europacific Aboitiz Philippines
Chief Financial Officer at Coca-Cola Europacific Aboitiz Philippines since November 2023, a role the profile describes as managing finance, procurement and strategy functions for a $2bn+ revenue company. Former Head of Finance, Investment and Asset Management (2021–2023) and Senior Director - Finance (2018–2020) at The Coca-Cola Company, and Executive Officer, Controller and M&A at Coca-Cola Bottlers Japan Inc. (2016–2018).
Katherine Bylak
LinkedInExperience: Chief Financial Officer · G&J Pepsi-Cola Bottlers, Inc.
Chief Financial Officer at G&J Pepsi-Cola Bottlers, Inc. since November 2021; the profile describes the bottler as a family-owned Manufacturing company. Former Chief Financial Officer at The Imagine Group (2020–2021) and Chief Accounting Officer (CAO) at Gordon Food Service (2011–2019).
Luke Fisher
LinkedInExperience: Chief Financial Officer · Talking Rain Beverage Co®, makers of Sparkling Ice
Chief Financial Officer at Talking Rain Beverage Co®, makers of Sparkling Ice, since September 2022, leading the finance, technology and business transformation teams according to the profile. At the same company, Executive Vice President of Finance (2019–2022), Vice President Finance (2017–2019), Director of Finance, Controller (2016–2017) and Corporate Controller (2013–2016).
Marty Ellen
LinkedInExperience: Chief Financial Officer · Dr Pepper Snapple Group
Chief Financial Officer at Dr Pepper Snapple Group, a role listed from March 2010 with no end date; the profile describes the company as a Food and Beverage Services company and Keurig Dr Pepper as a producer and distributor of hot and cold beverages. Also Chief Financial Officer at Snap-on from 2002 to 2010.
Paul Pheffer
LinkedInExperience: SVP, Chief Finance Officer · Coca-Cola Beverages Florida
SVP, Chief Finance Officer at Coca-Cola Beverages Florida since July 2022, based in Tampa. At the same company, VP, Finance and Controller (2022) and Sr. Director, Controller (2017–2022). Former NAFTA Parts & Service Controller (2016–2017) and Director, NAFTA Chief Accounting Officer (2014–2016) at CNH.
Thomas Tulfer
LinkedInExperience: Chief Financial Officer · Tropicana Brands Group
Chief Financial Officer at Tropicana Brands Group since February 2026; the profile describes the company as a $3b start up designed to disrupt and expand the beverage category. Former Chief Financial Officer at Pabst Brewing Company (2022–2026) and at The HEINEKEN Company (2016–2022), and VP, Regional Business Control at HEINEKEN AMERICAS (2012–2016).
Choose the right perspective
Match the person's business to yours, since a bottler, a brewer, a spirits group and a young brand face different cost structures and financing needs. Also consider whether you need someone who runs finance for a whole company or for a regional or franchise operation inside a larger system.
Questions to take into the conversation
- 01How do you set pricing and protect margins when ingredient, packaging and freight costs change during the year?
- 02What reporting do you rely on to judge profitability by brand, channel and region?
- 03How do you decide between investing in production capacity, distribution or brand building?
Reaching CFOs in Beverages
How can I contact one of these CFOs in Beverages?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 10 companies, including Coca-Cola HBC, Lagunitas Brewing Company and Vita Coco Company, based on profile data retrieved on October 3, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach CFOs in Beverages?
You choose the offer, starting at $5 per person. It includes Instant Expert's 20% fee, so an offer that pays the person $100 costs you $125. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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