Enterprise SaaS
10 CMOs in Enterprise SaaS
These ten executives hold the chief marketing officer title at enterprise software and SaaS companies. A reader can learn from them how enterprise software marketing teams are organized across brand, demand generation, product and field marketing, and how they tie marketing to pipeline.
Professionals to explore
01—10Ada Agrait
LinkedInExperience: Global Chief Marketing Officer and Member of the Extended Board · SAP
Global Chief Marketing Officer and Member of the Extended Board at SAP since 2025; the profile says she is responsible for spearheading SAP's global marketing strategy across all marketing functions. She was Executive Vice President and Global Head of Corporate Marketing at SAP (2022–2025) and Vice President, Commercial Marketing at Microsoft (2018–2021).
Brenda Bown
LinkedInExperience: Chief Marketing Officer (CMO) - AI · SAP
Chief Marketing Officer (CMO) - AI at SAP since June 2024; the profile says she leads SAP's marketing strategy, plan and execution for Business AI and Joule, and describes SAP as a software development company. She was Chief Marketing Officer (CMO) - Service Cloud at Salesforce (2021–2024) and General Manager - Microsoft Business Applications at Microsoft (2018–2021).
Emma Chalwin
LinkedInExperience: Chief Marketing Officer · Workday
Chief Marketing Officer at Workday since January 2023. The profile also lists Salesforce rows for EVP & Global Field Marketing (from 2021) and SVP Global Field Marketing (from 2020), and says she has helped define modern marketing at enterprise tech brands including Workday.
Ingrid Cazeaux
LinkedInExperience: Senior Vice President & Chief Marketing Officer · Sage
Senior Vice President & Chief Marketing Officer at Sage since 2006; the profile describes Sage as a software development company providing business management software and solutions. She was Senior Vice President, Marketing at Verizon Business (1998–2006) and Product Manager at Microsoft (1990–1998).
Jim Kruger
LinkedInExperience: Executive Vice President Chief Marketing Officer · Informatica
Executive Vice President Chief Marketing Officer at Informatica since 2022; the profile describes Informatica as a software development company and an enterprise cloud data management leader. He was Chief Marketing Officer at Veeam Software (2019–2022), Senior Vice President, Product and Solutions Marketing at Veeam Software (2018–2019) and Chief Marketing Officer and Executive Vice President at Polycom (2013–2017).
Laura Heisman
LinkedInExperience: Chief Marketing Officer · Dynatrace
Chief Marketing Officer at Dynatrace since January 2024; the profile describes Dynatrace as a software development company providing observability, AI, automation and application security solutions. She was Chief Marketing Officer at VMware (2022–2024) and Vice President, Communications and Corporate Marketing, Executive Leadership Team at GitHub (2017–2021).
Mandy Dhaliwal
LinkedInExperience: Chief Marketing Officer · Nutanix
Chief Marketing Officer at Nutanix since April 2022; the profile describes Nutanix as a software development company offering a unified platform for data and apps across clouds. She was Chief Marketing Officer at Boomi (Acquired by TPG and Francisco Partners) (2018–2022) and Chief Marketing Officer at Fugue (Acquired by Snyk) (2016–2018).
Rick Schultz
LinkedInExperience: Chief Marketing Officer · Databricks
Chief Marketing Officer at Databricks since March 2017; the profile says he leads the marketing that helped fuel Databricks' growth and describes experience leading enterprise software marketing teams. He was Senior Vice President, Marketing at Alteryx (2012–2016) and VP Product Marketing, Oracle Database, Middleware and Analytics at Oracle (2008–2012).
Tifenn Dano Kwan
LinkedInExperience: Chief Marketing Officer · Zendesk
Chief Marketing Officer at Zendesk since May 2026. She was also Chief Marketing Officer at Amplitude (2022–2026) and Chief Marketing Officer at Collibra (2021–2022). The profile describes her as an enterprise CMO who builds teams and operating systems that turn marketing into an accountable, revenue-driving growth engine.
Tim Minahan
LinkedInExperience: SVP & Chief Marketing Officer · OneStream Software
SVP & Chief Marketing Officer at OneStream Software since June 2023. He was EVP of Business Strategy & Chief Marketing Officer at Citrix (2015–2023), SVP and Chief Marketing Officer, SAP Cloud and Line of Business at SAP (2013–2015) and Chief Marketing Officer at SAP Ariba (2007–2012). The profile describes work in go-to-market strategy, demand generation and digital transformation.
Choose the right perspective
Match the company's size and go-to-market model to yours, since marketing at a large platform vendor differs from marketing at a growth-stage product company. If your question is about a specific motion such as field marketing, product marketing or an AI launch, favor people whose roles or descriptions mention it.
Questions to take into the conversation
- 01How did you split marketing investment between brand, demand generation and product marketing, and how did that change as the company grew?
- 02Which pipeline and revenue metrics did you and the sales leader agree to own, and how did you report them to the board?
- 03How did you reposition the company or a product line when the category shifted, for example toward AI?
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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