Financial technology
10 Coinbase marketing leaders
These ten current and former Coinbase marketing leaders have held director and head roles in product, integrated, growth, international and brand marketing at Coinbase. A reader can learn how marketing leaders work at Coinbase from people who have held the role.
Professionals to explore
01—10Adam Weigand
LinkedInExperience: Former Senior Director, Marketing · Coinbase
Former Senior Director, Marketing (2025–2026), Director, Product Marketing (2022–2025) and Group Product Marketing Manager (2020–2022) at Coinbase. Now Head of Marketing at Tempo since June 2026. Former Senior Product Marketing Manager, Uber Money at Uber (2019–2020).
Angela Jung
LinkedInExperience: Director, Integrated Marketing · Coinbase
Director, Integrated Marketing at Coinbase since August 2026, and listed as Group Manager, Integrated Marketing at Coinbase since August 2023, based in New York. Former Senior Manager, Integrated Marketing at Coinbase (2021–2023) and US Financial Services Marketing Lead at Microsoft (2018–2021).
Anna Zhang
LinkedInExperience: Former Head of Growth Marketing · Coinbase
Former Head of Growth Marketing at Coinbase (2025–2026), a role the highlight lists as covering performance marketing, sweepstakes and incentives, and former Director, Product Marketing at Coinbase (2022–2025), covering consumer growth and partnerships. Now Member of Growth Staff at OpenAI since June 2026.
Fraser Stapleton
LinkedInExperience: Head of Marketing, EMEA · Coinbase
Head of Marketing, EMEA at Coinbase since October 2024, based in the London area. Former Global Marketing Director, DTC & Hayu at NBCUniversal (2024), Head of Marketing UK&I (2022–2024), Marketing Lead UK&I (2020–2022) and Social Marketing Manager, EMEA (2017–2020) at Spotify.
Grégoire Belhassen
LinkedInExperience: Head of International Marketing · Coinbase
Head of International Marketing at Coinbase since May 2022, based in the San Francisco Bay Area. Former Senior Marketing Manager Lead @ Brand Studio (2020–2022), Brand Marketing Manager @ Google Cloud (2018–2020) and Marketing Lead for LATAM @ Google Cloud (2016–2018) at Google.
Jacqueline Shea
LinkedInExperience: Director of Product Marketing · Coinbase
Director of Product Marketing at Coinbase since February 2026, and listed as Group Product Marketing Manager at Coinbase since August 2022; the highlight says Jacqueline leads marketing for Coinbase's consumer products, from trading to financial services. Former Senior Product Marketing Manager at Coinbase (2021–2022).
Jessica Williams
LinkedInExperience: Former Director, Brand Marketing and Partnerships · Coinbase
Former Director, Brand Marketing and Partnerships at Coinbase (2021–2023), tagged Director level in Marketing. Now Chief Marketing Officer at OnePay since May 2026, after serving as Head of Brand & Partnerships at Shopify (2023–2026), based in the San Diego area.
Justus Meyer
LinkedInExperience: Director, Product Marketing · Coinbase
Director, Product Marketing at Coinbase since April 2023, based in the San Francisco Bay Area. Former Group Product Marketing Manager at Coinbase (2020–2023), Senior Director of Marketing (2019) and Director of Marketing (2017–2019) at SmithRx, and Senior Product Marketing Manager at LinkedIn (2016–2017).
Spencer Chen
LinkedInExperience: Director, International Product Marketing · Coinbase
Director, International Product Marketing at Coinbase since January 2022; the highlight says Spencer is responsible for international go-to-markets and growth across Coinbase's retail products and for global go-to-markets of its platform offerings. Former Chief Marketing Officer at BRD (2018–2021) and VP of Marketing at KOHO (2016–2018).
Xen Baynham-Herd
LinkedInExperience: Head of Marketing & Global Expansion, Base · Coinbase
Head of Marketing & Global Expansion, Base at Coinbase since January 2025, a Head-level marketing role per the listing, based in London. Former Co-founder & CEO of Roam.xyz (2023–2025), Chief Operating Officer at The Network State (2022–2023) and Chief Operating Officer at Blockchain.com (2020–2022).
Choose the right perspective
Match the person's title and remit to your question, since product, growth, regional and brand marketing roles involve different decisions. Check whether the Coinbase role is current before asking about today's programs.
Questions to take into the conversation
- 01How do you market a financial product to consumers who are new to the category?
- 02How do you adapt a global marketing plan for regions with different rules and audiences?
- 03How do you measure whether a product launch campaign worked?
Reaching Coinbase marketing leaders
How can I contact one of these Coinbase marketing leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 1 company: Coinbase, based on profile data retrieved on October 15, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach Coinbase marketing leaders?
You choose the offer, starting at $5 per person. The offer is what the person receives, and Instant Expert's fee is added on top, so a $100 offer costs you $125. The fee is 20% of what you pay. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these Coinbase marketing leaders a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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