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10 consumer insights experts
These ten insights leaders have led in-house consumer insights work, with titles that include director of consumer insights and head of consumer insights. A reader can learn how in-house insights teams are set up and how their research feeds business decisions.
Professionals to explore
01—10Antonela Puleo
LinkedInExperience: Consumer & Market Insight Head of CMI Foods BG - Director · Unilever
Consumer & Market Insight Head of CMI Foods BG - Director at Unilever since 2025. Other Unilever roles listed are Consumer & Market Insight Nutrition Latam and Mexico Head of Country Director (2022–2024) and Consumer & Market Insight Food Solution Global Director (2024–2025). The profile describes leading global insight functions that shape commercial strategy.
Kathy Sgouras
LinkedInExperience: Head of Consumer Insights · McPherson's Consumer Products
Head of Consumer Insights at McPherson's Consumer Products since 2024, where the profile says this person leads enterprise consumer and shopper intelligence across a multi-brand portfolio, with a focus on insights-led brand planning. Former Consumer Insights Manager at McPherson's Consumer Products (2024) and Global Innovation Insights Manager at Pernod Ricard Winemakers (2018–2021).
Leslie Pickup
LinkedInExperience: Director of Consumer & Shopper Insights · Conair LLC
Director of Consumer & Shopper Insights at Conair LLC since 2025, where the profile says this person built and leads the Consumer Insights function for the Cuisinart business unit, establishing the tools, processes and organizational framework to embed consumer understanding into business decision-making. Former Director of Consumer Insights at Prestige Consumer Healthcare (2017–2024).
Lindsay Klindt
LinkedInExperience: Head of Consumer & Shopper Insights - Taste, Meals and Snacks · Kraft Heinz
Head of Consumer & Shopper Insights - Taste, Meals and Snacks at Kraft Heinz since 2024. Former Director, Consumer Insights & Strategy at Tyson Foods (2021–2023). At PepsiCo, this person was Manager, Quaker Consumer Insights & Strategy (2014–2016), Manager, Gatorade Consumer Insights & Strategy (2016–2018) and Sr. Manager, Gatorade Consumer Insights & Strategy (2018–2021).
Margaret Davidson Abraham
LinkedInExperience: Director of Consumer Insights for Mammoth Brands Labs · Mammoth Brands
Director of Consumer Insights for Mammoth Brands Labs at Mammoth Brands since 2019, where the profile says this person leads the consumer insights function for the Labs team, which identifies and evaluates opportunities to build new brands or buy emerging brands, and designs and executes all of the team's market research studies. Former Director of Customer Insights and Loyalty at Birchbox (2017–2019).
Meg O'Rourke
LinkedInExperience: Director of Consumer Insights · Sauer Brands, Inc.
Director of Consumer Insights at Sauer Brands, Inc. since 2025, where the profile says this person leads custom and syndicated consumer insights and innovation research for the Sauer Brands portfolio, including Duke’s Mayo. Former Head of Consumer Insights (Condiments Buiness Unit) at Sauer Brands, Inc. (2023–2025) and Manager, Consumer & Category Insights at Reebok (2015–2019).
Nadia Grandus
LinkedInExperience: Head of Consumer Insights & Analytics · Reynolds Consumer Products
Head of Consumer Insights & Analytics at Reynolds Consumer Products since 2023, where the profile describes leading enterprise consumer insights and analytics and partnering with Sales, Marketing, Finance and Innovation to set growth priorities and guide investment decisions. At Tyson Foods, this person was Sr Director of Tyson Global Insights and Analytics (2015–2017) and Head of Tyson Global Insights, Analytics, Sensory & PMO (2017–2019).
Rebecca Madole
LinkedInExperience: Sr Director Global Consumer Insights · Burton Snowboards
Sr Director Global Consumer Insights at Burton Snowboards since 2022. Former Director, Consumer & Market Insights at Unilever (2019–2022), Director, Consumer Planning & Insights at Walgreens Boots Alliance (2016–2019) and Consumer Insights Lead - Marketing & Strategy at Yahoo (2022).
Sakshi Aggarwal
LinkedInExperience: Director, Consumer & Market Insights · General Mills
Director, Consumer & Market Insights at General Mills since 2023, where the profile says this person leads a function of research, insights, analytics and data science professionals delivering insights and predictive analytics across the global enterprise to guide business decisions. Former Head, Consumer & Market Intelligence (CMI) at General Mills (2018–2023).
Soundaryarajan Krishnasamy
LinkedInExperience: Head of Consumer & Market Insights, Global Fabric care · Unilever
Head of Consumer & Market Insights, Global Fabric care at Unilever since 2024. Other Unilever roles listed are Consumer and Market Insights Director, Lux Brand (2015–2019), Senior CMI Director, Foods & Refreshments, Asia I Cluster CMI Director, 'South East Asia Tigers' (2019–2022) and Senior Director, Consumer & Market Insights, Homecare SEA and CMI Head Thailand (2022–2024).
Choose the right perspective
Match the person's setting to yours, since building a first insights function for one brand or business unit differs from running a global insights team across many categories. Also decide whether your question is mainly about research design, shopper and category work or turning findings into decisions, and pick someone whose roles centered on that.
Questions to take into the conversation
- 01How do you decide which questions to answer with custom research and which with syndicated or existing data?
- 02How do you set up an insights function so that marketing, product and sales teams actually use its findings?
- 03Which research methods have given you the most reliable read on a new product or brand idea before launch?
Reaching consumer insights experts
How can I contact one of these consumer insights experts?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 9 companies, including Unilever, McPherson's Consumer Products and Conair LLC, based on profile data retrieved on October 3, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach consumer insights experts?
You choose the offer, starting at $5 per person. It includes Instant Expert's 20% fee, so an offer that pays the person $100 costs you $125. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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