Food manufacturing
10 General Mills marketing leaders
These ten people hold or have held marketing leadership roles at director level or above at General Mills, covering business units, media strategy, promotion marketing and international regions. A reader can learn how General Mills plans brand marketing, runs media and promotions, and adapts its brands across markets.
Professionals to explore
01—10Ann Carr
LinkedInExperience: Vice President Promotion Marketing Organization · General Mills
Vice President Promotion Marketing Organization at General Mills, a role dated from August 2002 with no end date; the profile says Ann Carr built the global promotion marketing organization and leads a team of 100 developing promotion campaigns for over 250 brands. Earlier roles include Director, General Mills Promotion Marketing (1990–2000).
Azfar ul Islam
LinkedInExperience: Global Brand Director Baking Marketing Director CEEMEA (Central Eastern Europe Middle East Africa) · General Mills
Global Brand Director Baking Marketing Director CEEMEA at General Mills since December 2021; the profile lists the UK, Saudi Arabia, Australia, India and Mexico as key markets, with innovation, new product development and margin management as core deliverables. Azfar ul Islam was also Marketing Director META at General Mills (2017–2018).
Brea Lang
LinkedInExperience: VP, Media Strategy · General Mills
VP, Media Strategy at General Mills since January 2019, a vice-president-level role in the Marketing department. Brea Lang was previously Director, Media Strategy at General Mills (2018), Director of Media at Blue Buffalo (2015–2018) and Group Planning Director at The Sawtooth Group (2009–2014).
Courtney Hamacher
LinkedInExperience: Chief Creative and Marketing Excellence Officer · General Mills
Chief Creative and Marketing Excellence Officer at General Mills since January 2026. Courtney Hamacher was previously VP, Chief Marketing and Strategy Officer at Cereal Partners Worldwide (Nestlé & General Mills) (2022–2026), Vice President, Dairy Business Unit at General Mills (2021–2022) and Business Unit Director, Yoplait (2019–2021).
Jay Picconatto
LinkedInExperience: Vice President - Advanced Marketing Solutions · General Mills
Vice President - Advanced Marketing Solutions at General Mills since June 2023, described on the profile as an enterprise-wide role; the headline reads VP - Marketing Activation and Operations. Jay Picconatto was also Global Commerce Lead (2021–2023) and Sr. Marketing Director -- North America Commerce (2015–2021) at General Mills.
Liz Mascolo
LinkedInExperience: Vice President, Marketing, Pillsbury Business Unit · General Mills
Former Vice President, Marketing, Pillsbury Business Unit at General Mills (2020–2022), and Vice President, Marketing for the Cheerios business unit (2017–2020). Liz Mascolo has been President, North America Blue Buffalo at General Mills since February 2023 and Segment President, North America Pet since March 2025.
Manuel Garabato
LinkedInExperience: Marketing Director, Global Emerging Markets · General Mills
Marketing Director, Global Emerging Markets at General Mills since July 2024, based in Dubai. Manuel Garabato's other General Mills roles include Global Director, Häagen Dazs Brand Team (2022–2024), Marketing Director China Member, Global Mkt Council (2020–2022) and Marketing Director Latam Member, Global Mkt Council (2017–2019).
Pankaj Sharma
LinkedInExperience: Vice President Marketing, Europe and Australia · General Mills
Former Vice President Marketing, Europe and Australia at General Mills (2017–2018), based in Geneva, and Marketing Director Europe and Australasia (2014–2017), where the profile describes leading brand development across strategy, vision and innovation. Pankaj Sharma has been Segment President, North America Foodservice at General Mills since February 2024.
Steve Rogers
LinkedInExperience: VP Marketing · General Mills
VP Marketing at General Mills since July 2015; the profile says Steve Rogers is directly responsible for a $600 million product portfolio including cereals, baking products, pasta, snacks and yogurt, leading 6 direct reports to reposition and relaunch products. Previously Product Director at Johnson & Johnson (2013–2015).
Surini Perera
LinkedInExperience: Marketing Director, Australia and New Zealand · General Mills
Marketing Director, Australia and New Zealand at General Mills since December 2021. Surini Perera's other General Mills roles include Marketing Manager Latina Fresh & 25 Degrees South (2020–2021), Senior Brand Manager Haagen-Dazs (2017–2020) and Senior Brand Manager Old El Paso (2013–2017); the profile stresses being consumer centric.
Choose the right perspective
Match the person to the marketing area behind your question, since a regional marketing director, a business unit marketing vice president and a media or promotion leader each see a different part of the work. Check each person's dates, especially for anyone now in a general management role, before asking about current marketing practice.
Questions to take into the conversation
- 01How does General Mills decide how to split marketing investment between established brands and innovation?
- 02How are global brand teams and regional marketing directors at General Mills coordinated on campaigns?
- 03How does General Mills measure whether media and promotion spending actually grows a brand?
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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