Marketing and analytics
10 Google Analytics 4 experts
These ten digital and web analytics professionals have implemented, migrated to or worked hands-on with Google Analytics 4, as their job titles or descriptions of their own work show. A reader can learn how practitioners set up, run and get value from GA4 inside their own companies.
Professionals to explore
01—10Andrei Palchyk
LinkedInExperience: Web Analyst · Kaufland e-commerce
Former Web Analyst at Kaufland e-commerce (2023–2026), where the profile describes leading a GA4 migration project from step one to a fully migrated and correctly functioning infrastructure, including developing tracking specs and working closely with engineers. The profile headline lists Google Analytics 4, GTM and Looker Studio. Former Marketing & Tracking Analyst at Delve Deeper (2018–2023).
Guilherme De Borba Hoffmann
LinkedInExperience: Web Analytics Specialist · Grendene S/A
Web Analytics Specialist at Grendene S/A since August 2026, and former Web Analytics Analyst (2024–2026) and Media Analyst (2023–2024) there. For Grendene S/A, the profile describes implementing and managing custom GA4 event tracking via Google Tag Manager for user behavior and e-commerce conversions, and analyzing GA4 raw data in BigQuery with SQL to evaluate A/B test results.
Hanish Kumar Kathpal
LinkedInExperience: Assistant General Manager - Analytics · Angara Ecommerce Pvt. Ltd.
Assistant General Manager - Analytics at Angara Ecommerce Pvt. Ltd. since July 2024, and former Senior Manager Analytics (2022–2024) and Business Analyst - Assistance Manager (2019–2021) there. The profile describes implementing enterprise-level analytics solutions using Adobe Analytics, GA4 and GTM (web and server-side), and building centralised data systems in Redshift.
Iliyas Patel
LinkedInExperience: Senior Web Digital Analytics Consultant - GA4 360, GTM 360, GBQ, Consent Management · Bright Horizons
Senior Web Digital Analytics Consultant - GA4 360, GTM 360, GBQ, Consent Management at Bright Horizons since November 2024. The profile describes more than 15 years with Google Analytics (GA3, GA4 - 360), Google Tag Manager and ecommerce tracking for web and apps. Other roles listed include Subject Matter Expert - GA4, Firebase, GTM, BigQuery, Looker at RaceTrac (2023) and GTM 360, GA4 360, BigQuery and GDPR Consultant - Contract at PepsiCo (2022–2023).
Jerod Meagher
LinkedInExperience: Senior Consultant - Digital Analytics · Great American Insurance Group
Senior Consultant - Digital Analytics at Great American Insurance Group since August 2025, a role the profile says involves designing and leveraging Google Analytics 4, tag management systems (Tealium and GTM) and custom data layer solutions for website tracking. Former Implementation Engineer at choreograph (2023–2025) and Site Analyst - Digital Product at Dollar Shave Club (2021–2023).
Jessyca Dias Matos Lima
LinkedInExperience: Especialista Web Analytics · Azzas 2154 | Fashion & Lifestyle Men
Especialista Web Analytics at Azzas 2154 | Fashion & Lifestyle Men since December 2024, and former Analista de dados at Lojas Renner S.A. (2024). The profile, written in Portuguese, describes web analytics experience working with Google Analytics 4 together with Google Tag Manager. Former Developer Analyst & Web Analytics PL at Cognizant (2021–2024).
Manasa Bhat
LinkedInExperience: Digital Analytics Manager · Alshaya Group
Digital Analytics Manager at Alshaya Group since March 2025, where the profile describes using GA4, Firebase and Adjust to optimize app and web analytics and implementing scalable analytics solutions as part of the digital analytics team. Former Product Manager (Analytics) at AJIO.com (2021–2025) and IT analyst programmer at Decathlon Sports India (2018–2021).
Melissa S. McHugh
LinkedInExperience: Marketing Performance Analyst · Veracity Insurance Solutions, LLC
Marketing Performance Analyst at Veracity Insurance Solutions, LLC since October 2025, and former Digital Performance & Analytics Manager (SEO) at POLYWOOD® (2021–2025). The profile describes reconciling GA4, BigQuery and ERP data to find discrepancies between front-end conversion events and backend revenue systems, and standardizing GTM implementation to improve conversion tracking consistency.
Nooshin Dadkhah
LinkedInExperience: Ecommerce Data & Analytics Lead · Spotlight Retail Group (SRG)
Ecommerce Data & Analytics Lead at Spotlight Retail Group (SRG) since September 2026, alongside Google platform Specialist there since September 2024. The profile describes leading eCommerce data and digital analytics across multiple retail brands, with a focus on measurement strategy, customer insights, MarTech, GA4, GTM and commercial performance. Former Analytics Sn. Consultant at Deloitte Digital (2022–2024).
Tyler Sakai
LinkedInExperience: Business Intelligence Manager · Excedr
Former Business Intelligence Manager at Excedr (2021–2024), where the profile says the person spearheaded the company-wide migration from Universal Analytics to GA4, ensuring data continuity, and led paid acquisition efforts tied to high-value lease deals. Other Excedr roles listed are Operations Manager (2020–2021) and Operations Analyst, Program Coordinator (2019–2020).
Choose the right perspective
For a migration or a tracking rebuild, favor someone who describes leading GA4 implementation or migration work end to end. For reporting, data quality or BigQuery questions, look for someone whose notes describe working with GA4 data alongside other systems, and match their website or app setup to yours.
Questions to take into the conversation
- 01How did you plan your GA4 event model and tracking specification, and what would you change now?
- 02What checks do you use to catch tracking errors in GA4 before they reach reports?
- 03When did exporting GA4 data to BigQuery pay off, and what did your team build on top of it?
Reaching Google Analytics 4 experts
How can I contact one of these Google Analytics 4 experts?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 10 companies, including Kaufland e-commerce, Grendene S/A and Angara Ecommerce Pvt. Ltd., based on profile data retrieved on October 3, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach Google Analytics 4 experts?
You choose the offer, starting at $5 per person. It includes Instant Expert's 20% fee, so an offer that pays the person $100 costs you $125. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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