Retail
10 Macy's marketing leaders
These ten current and former Macy's marketing leaders have held director and senior director marketing roles at Macy's, including marketing strategy, social media, audience strategy and campaign planning roles. A reader can learn how marketing leaders work at Macy's from people who have held the role.
Professionals to explore
01—10Alexandra Hoffman
LinkedInExperience: Director of Marketing Campaign Planning & Integration · Macy's
Director of Marketing Campaign Planning & Integration at Macy's since September 2026, and listed as Director of Strategic Marketing Initiatives at Macy's since July 2025, based in New York. Former Principal of Registry Omni & Customer Strategy (2022–2025) and Director of Price Strategy (2020–2022) at Macy's.
Andrea Port
LinkedInExperience: Senior Director Social Media Content & Influencer Marketing · Macy's
Senior Director Social Media Content & Influencer Marketing at Macy's since August 2024; the highlight says Andrea was retained to rebuild and integrate the social media strategy, influencer marketing and social creative teams under a newly formed content organization. Former Vice President Brand & Integrated Marketing at Spanx (2023–2024).
Cynthia Reyes
LinkedInExperience: Former Marketing Director · Macy's
Former Marketing Director at Macy's (2010–2017); the highlight says Cynthia was responsible for consumer-centric marketing strategies for Macy's Private Brands across Ready-to-Wear, Intimates, Active, Men's, Accessories and Home. Former Marketing Manager at Macy's (2006–2010).
Hailey Adams
LinkedInExperience: Marketing Director · Macy's
Marketing Director at Macy's since August 2019, based in New York, a role the listing tags at Director level in the Marketing department. The listing shows this Macy's role as the person's current position and shows no other work rows, so it gives no detail on earlier roles or specific duties.
Jamie Lombardy
LinkedInExperience: Sr. Director of Marketing Strategy · Macy's
Sr. Director of Marketing Strategy at Macy's since March 2025, based in New York. Former Sr. Director, Brand Strategy (2022–2025), Marketing Director - Storewide & Sitewide Strategy (2019–2022), Omni Channel Marketing Director, Home (2017–2019) and Omni-Channel Marketing Director, Cosmetics (2014–2017) at Macy's.
Jamie Romaniello
LinkedInExperience: Former Director, Marketing Strategy (RTW & CC) · Macy's
Former Director, Marketing Strategy (RTW & CC) at Macy's (2024–2026), tagged Director level in Marketing. Now Director, Commerce Strategy at Publicis Groupe since September 2026. Former Digital Marketing Director (2024) and Senior Brand Marketing Manager (2021–2024) at vineyard vines.
Lindsay Zak
LinkedInExperience: Director of Marketing Strategy, Men's · Macy's
Director of Marketing Strategy, Men's at Macy's since November 2024. Former Director of Marketing Apparel at Macy's (2022–2024); the highlight says Lindsay led the omni-channel marketing content strategy for Women's, Men's and Children's categories in that role. Earlier Macy's roles include Director of Marketing Home, Registry, Leased & Foods (2020–2021).
Matt Dienstag
LinkedInExperience: Director, Communications and Audience Strategy · Macy's
Director, Communications and Audience Strategy at Macy's since June 2026, tagged Director level, based in Emerson, New Jersey. Former VP, Group Partner, Performance Media & Measurement at UM Worldwide (2021–2026) and Partner, Decision Sciences at UM Worldwide J3 (2019–2021).
Shian-Li Tsang
LinkedInExperience: Former Senior Director, Marketing Strategy · Macy's
Former Senior Director, Marketing Strategy (2024–2025) and Sr Director, Marketing Transformation (2025–2026) at Macy's, both tagged Director level in Marketing. Now VP, Global Commerce Strategy at Publicis Commerce since July 2026. Former Vice President, Consumer Products Marketing at Paramount (2022–2023) and Head Of Retail Marketing, Americas at the LEGO Group (2020–2022).
Zi Amy Liang
LinkedInExperience: Director, Audience Strategy of Communications Planning · Macy's
Director, Audience Strategy of Communications Planning at Macy's since September 2023, tagged Director level in Marketing, based in New York. Former Global Head of Audience Management & Targeting (Reduced Risk Product) at Philip Morris International (2018–2020) and Global Manager, Digital Marketing Analytics (Reduced Risk Product) there (2016–2018).
Choose the right perspective
Match the person's title and remit to your question, since marketing strategy, social and influencer work, audience planning and campaign integration involve different decisions. Check whether the Macy's role is current before asking about today's programs.
Questions to take into the conversation
- 01How have you set a marketing strategy for a single merchandise category?
- 02How have you fit social media and influencer programs into a broader campaign calendar?
- 03How do you decide which audiences and channels to prioritize for a seasonal campaign?
Reaching Macy's marketing leaders
How can I contact one of these Macy's marketing leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 1 company: Macy's, based on profile data retrieved on October 15, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach Macy's marketing leaders?
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Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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