10 Peloton marketing leaders
Joanna Lee, SVP, Brand and Consumer Marketing at Peloton Interactive, leads off this list of ten Peloton marketing leaders, whose current roles span brand, consumer, growth, integrated and international marketing at the company. A reader can learn how marketing leaders work at Peloton from people who have held the role.
Professionals to explore
Alana Kracht
LinkedInExperience: Director Global Consumer Marketing · Peloton Interactive
Alana Kracht has been Director Global Consumer Marketing at Peloton Interactive since October 2022 and was Director Global Brand Marketing there from 2022 to 2024. At Peloton Interactive, Alana Kracht was also Senior Content Marketing Manager from 2021 to 2022 and Senior Marketing Manager, Canada from 2020 to 2021.
Casey Moore
LinkedInExperience: Director, Brand and Integrated Marketing · Peloton Interactive
Casey Moore has been Director, Brand and Integrated Marketing at Peloton Interactive since May 2026 and has also been Director of Marketing, Peloton for Business there since August 2023. Casey Moore was Manager, Global Brand Strategy at Peloton Interactive from 2021 to 2022 and Engagement Manager at Prophet from 2020 to 2021.
David Karolinski
LinkedInExperience: Marketing Director, Germany & Austria · Peloton Interactive
David Karolinski has been Marketing Director, Germany & Austria at Peloton Interactive since August 2025 and was Senior Brand Manager there from 2023 to 2025. David Karolinski was Brand Manager at Peloton Interactive from 2021 to 2023 and Brand Manager Football / Nike Berlin & Central EMEA at Nike from 2020 to 2021.
Garrick Frittelli
LinkedInExperience: Director, Global Brand & Integrated Marketing · Peloton Interactive
Garrick Frittelli has been Director, Global Brand & Integrated Marketing at Peloton Interactive since August 2023 and was Senior Manager, Growth Marketing there from 2022 to 2023. Garrick Frittelli was Senior Manager, Product Marketing at Peloton Interactive from 2021 to 2022 and Senior Brand Manager - Coors Brands at Molson Coors Beverage Company from 2020 to 2021.
Joanna Lee
LinkedInExperience: SVP, Brand and Consumer Marketing · Peloton Interactive
Joanna Lee has been SVP, Brand and Consumer Marketing at Peloton Interactive since May 2024 and was Vice President Global Marketing there from 2021 to 2024. Joanna Lee was VP, Global Brand Marketing at WeWork from 2017 to 2020 and SVP, Brand Marketing and Acquisition at J.Crew from 2016 to 2017.
Katie H.
LinkedInExperience: Global VP Brand and Consumer Marketing · Peloton Interactive
Katie H. has been Global VP Brand and Consumer Marketing at Peloton Interactive since May 2026. Katie H. was Global VP Digital Marketing at Universal Pictures from 2021 to 2026, Creative Lead, Product and Title Marketing at Quibi from 2019 to 2020 and Creative Strategist, Original Series | Product Strategy at Netflix from 2017 to 2019.
Khatija Verjee
LinkedInExperience: Director, Brand · Peloton Interactive
Khatija Verjee has been Director, Brand at Peloton Interactive since September 2024 and was Senior Brand Manager there from 2022 to 2024. At Peloton Interactive, Khatija Verjee was also Brand Manager from 2020 to 2022, and Khatija Verjee was Senior Marketing Creative Project Manager at SWAROVSKI in 2020.
Megan O'Shea
LinkedInExperience: Senior Director, Marketing Strategy & Operations · Peloton Interactive
Megan O'Shea has been Senior Director, Marketing Strategy & Operations at Peloton Interactive since August 2022 and was Director, Integrated Marketing & Strategy there from 2021 to 2022. Megan O'Shea was Senior Manager - Global Marketing, Bike & Portfolio at Peloton Interactive from 2019 to 2021 and Senior Marketing Manager - Pepsi Trademark at PepsiCo from 2018 to 2019.
Sam Walter
LinkedInExperience: Senior Director, Head of International Marketing · Peloton Interactive
Sam Walter has been Senior Director, Head of International Marketing at Peloton Interactive since August 2025 and was Senior Director, Global Head of Brand & Integrated Marketing there from 2024 to 2025. At Peloton Interactive, Sam Walter was also Senior Director, Global Head of Product Marketing from 2022 to 2024 and Director, Global Brand Strategy from 2020 to 2022.
Suzie Waller
LinkedInExperience: Senior Director, Growth Marketing · Peloton Interactive
Suzie Waller has been Senior Director, Growth Marketing at Peloton Interactive since May 2024 and was Director, Global Growth Marketing there from 2023 to 2024. At Peloton Interactive, Suzie Waller was also Director, Global Product Marketing from 2022 to 2024 and Senior Product Marketing Manager, International from 2020 to 2022.
Choose the right perspective
Match the person's marketing area, whether brand, growth, integrated campaigns or one country, to the decision you face. Check each role's start date to see how recent the experience is.
Questions to take into the conversation
- 01What did you focus on first when you took on your current marketing role?
- 02How do you split effort between brand building and campaigns aimed at sign-ups?
- 03What have you learned about adapting a global brand campaign for one country?
Reaching Peloton marketing leaders
How can I contact one of these Peloton marketing leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 1 company: Peloton Interactive, based on profile data retrieved on October 19, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach Peloton marketing leaders?
You choose the offer, starting at $5 per person. The offer is what the person receives, and Instant Expert's fee is added on top, so a $100 offer costs you $125. The fee is 20% of what you pay. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these Peloton marketing leaders a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. Claude and ChatGPT can do the same through the Instant Expert connector: setup is at /docs/mcp for Claude and /docs/chatgpt for ChatGPT. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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