Enterprise SaaS
10 SaaS usage-based pricing experts
These ten pricing, monetization and billing product leaders have designed, launched or run usage-based and consumption pricing at software companies. A reader can learn from them how to pick a usage metric, what metering and billing systems the model needs and how a pricing change is rolled out to sales and customers.
Professionals to explore
01—10Debashish Pramanik
LinkedInExperience: Director of Product Management, Subscription Platform · Nutanix
Former Director of Product Management, Subscription Platform at Nutanix (2021–2023), after serving there as Senior Product Manager, Subscription Billing (2019–2021); he was then Director of Product Management, Core Platform at SentinelOne (2023–2025). The profile says he enabled usage-based monetization at scale with a new metering platform supporting $1B+ ARR across subscription and consumption revenue.
Gurpreet Narula
LinkedInExperience: Sr. Business Planner, Dynamics 365 (SaaS) Monetization and Business Planning · Microsoft
Former Sr. Business Planner, Dynamics 365 (SaaS) Monetization and Business Planning at Microsoft (2017–2021), then Director, Head of Azure Global Growth Strategy, Monetization and Business Planning (2021–2025). The profile says he led the design and launch of per-user and usage-based business models for Dynamics 365 and transformed the Dynamics 365 SaaS licensing model. He has been Senior Director, Portfolio Commercialization & Monetization at ServiceTitan since April 2026.
Iftikhar Chaudhry
LinkedInExperience: Senior Director, GTM Pricing Strategy and Licensing · ServiceNow
Former Senior Director, GTM Pricing Strategy and Licensing at ServiceNow (2021–2026), after serving there as Director of GTM Pricing Strategy (2019–2021); he has been Head of Pricing Operations at OpenAI since January 2026. The profile describes designing and launching consumption-based, subscription and hybrid commercial models and leading ServiceNow's shift toward next-generation pricing and licensing frameworks.
Jen Nguyen
LinkedInExperience: Director of Pricing · GitLab
Director of Pricing at GitLab since July 2026, after serving at Salesforce as Manager, Pricing & Packaging Strategy (2020–2022), Sr. Manager, Pricing & Packaging Strategy (2022–2024) and Director, Product & Pricing Strategy (2024–2026). The profile describes 10+ years driving GTM design and pricing transformation for $4B+ SaaS portfolios and expertise in consumption-based and usage-driven revenue models.
Keith Pradhan
LinkedInExperience: VP Monetization Strategy & Operations · LinkedIn
VP Monetization Strategy & Operations at LinkedIn since September 2021; he also held Head of Monetization Strategy and Pricing Operations at LinkedIn (2019–2021) and VP Pricing & Product Strategy at Salesforce (2018–2019). The profile describes leading the organization in a transition to AI feature utilization based monetization models and moving the company to higher-margin monetization strategies.
Kevin Christian
LinkedInExperience: Director of Pricing, Licensing, and Packaging · Infoblox
Former Director of Pricing, Licensing, and Packaging at Infoblox (2017–2023) and Director of Pricing at FICO (Fair Isaac Corporation) (2013–2015); the profile lists a VP of Pricing role since June 2024. It describes over 20 years overseeing pricing strategy and operations for technology companies and experience creating usage-based pricing.
Narmada Jayasankar
LinkedInExperience: Head of Product Data Platform & UBP · Atlassian
Former Head of Product Data Platform & UBP at Atlassian (2025–2026). The profile describes leading Atlassian's Data Platform and Usage-Based Pricing transformation, defining the data layer and monetization systems that underpin the company's AI strategy, including Rovo. Earlier Atlassian roles include Senior Group Product Manager - Atlassian Guard (2022–2024) and Head of Product Global Experiences (2024–2025).
Pavanesh Chilukuri
LinkedInExperience: Senior Manager GTM Product Management and Finance Transformation · LiveRamp
Former Senior Manager GTM Product Management and Finance Transformation at LiveRamp (2022–2026); he has been a Senior Manager at Atlassian since September 2025. The profile describes 17 years in fintech and enterprise financial systems, specializing in architecting payments infrastructure, usage-based billing platforms and end-to-end revenue operations.
Sanjay Moona
LinkedInExperience: Global Vice President, Business Models, Monetization & Pricing Strategy · SAP
Global Vice President, Business Models, Monetization & Pricing Strategy at SAP since 2019, after serving there as Senior Director, Corporate Pricing (2012–2016) and Vice President, Strategic Initiatives (2016–2019). The profile says he leads SAP's global business models, pricing and monetization strategy and advanced SAP's cloud monetization shift to subscription, commit-to-consume and pay-as-you-go models.
Sushant Agarwal
LinkedInExperience: Director of Pricing Strategy and Monetization · NetApp
Former Director of Pricing Strategy and Monetization at NetApp (2017–2021), where the profile says he led monetization strategy, pricing and packaging for NetApp's $6B+ storage portfolio. The profile also says he hired and managed a team of 6 PMs that developed monetization models, pricing and promotions across consumption and subscription offerings. He has been Senior Director of Pricing Strategy and Commercialization at F5 since 2025.
Choose the right perspective
For a pricing model decision, favor the pricing and monetization strategy leaders; for metering, billing and quote-to-cash questions, favor the product leaders who built billing or subscription platforms. Also match your sales motion, since enterprise contracts with committed spend raise different questions from self-serve pay-as-you-go plans.
Questions to take into the conversation
- 01How did you choose the usage metric, and what data did you need before you trusted it for billing?
- 02How did you move existing customers from seat-based or subscription pricing to usage-based pricing, and how did you handle revenue predictability?
- 03What changes did sales compensation, forecasting and the billing system need once usage-based pricing went live?
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
Request a correction or removal