Go-to-market
10 VPs of marketing
These ten VPs of marketing hold or have held a VP of Marketing or Vice President, Marketing title, including variants such as Sr Vice President, Marketing and Vice President of Marketing, North America. Readers can learn how a marketing leader builds a team, balances brand and demand generation and ties marketing work to revenue.
Professionals to explore
01—10Ange Knox
LinkedInExperience: Vice President, Marketing · Pierpoint International
Vice President, Marketing at Pierpoint International since 2022 and Vice President, Marketing at OnBoard from 2016 to 2019. Knox's listed roles also include Vice President, Growth Marketing at Amplio (2021–2022), Senior Vice President, Marketing at WorkLLama (2020–2021) and Chief Marketing Officer at Audacy, Inc. (2019–2020). Knox says they build and lead marketing organizations for growth-stage B2B SaaS and services companies.
Christine Castro
LinkedInExperience: VP of Marketing · COGNNA
Former VP of Marketing at COGNNA (2024–2025), at DoControl (2023) and at HYPR | The Identity Assurance Company (2019–2022), and former VP of Global Marketing at DuskRise (2022). She says she builds growth engines for cybersecurity and SaaS startups and has scaled marketing functions and built teams across the US, EMEA and APAC.
Jennifer Sassen
LinkedInExperience: Global Vice President, Marketing · Mitek Systems
Former Global Vice President, Marketing at Mitek Systems (2017–2018) and Vice President Marketing, Americas at Veeam Software since 2025. Her listed roles also include Vice President Marketing, Americas at UiPath (2022–2025), Vice President, Global Customer Marketing at CrowdStrike (2020–2022) and Global Head (VP) of Commercial Marketing at HP (2018–2020). She says she builds brands, acquires and retains customers and drives return on marketing investment.
Karen Marchione
LinkedInExperience: VP of Marketing · Cority
VP of Marketing at Cority since 2025. At FinQuery, Formerly LeaseQuery, she was Chief Marketing Officer (2021–2025) and Vice President of Marketing (2019–2021); her listed roles also include VP of Demand Generation & Global Campaigns at Sovos (2019). She describes herself as a growth-focused marketing leader who uses data to tell compelling stories and has held senior roles at fast-growing B2B SaaS companies.
Laura Hamilton
LinkedInExperience: Sr Vice President, Marketing · Algolia
Sr Vice President, Marketing at Algolia since 2021. Her listed roles also include Vice President of Demand Generation for SailPoint (2018–2021), Vice President, Demand Generation at Acquia (2016–2018) and Sr Director, Marketing Demand Generation at Drillinginfo (2012–2016). She describes being responsible for all marketing functions, including communications, product, content and field marketing and demand generation, and specializing in multi-touch campaigns.
Laura Morris
LinkedInExperience: Vice President of Marketing, North America · HP
Vice President of Marketing, North America at HP since 2025; her other HP roles include Global Head of Gaming and Consumer PC Marketing (2024–2025), Head of Marketing, Latin America (2022–2025), Director of US Consumer Print Marketing (2020–2022) and Manager, Global Consumer Print Marketing Team (2018–2020).
Michael Cameron
LinkedInExperience: VP of Marketing · Blindsgalore.com
Former VP of Marketing at Blindsgalore.com (2017–2020) and Marketing Manager there (2013–2017); Head Of Marketing at The DeWitt Companies since 2020. He describes himself as a growth-focused marketing executive who has scaled B2B, B2C, DTC and multi-brand organizations, with a headline covering growth strategy, demand generation and AI-driven marketing.
Robin Opperlee
LinkedInExperience: Vice President of Marketing CX, Payments, Digital & Creative Services · CSG
Head of Global Marketing at CSG since 2026; her other CSG roles include Vice President of Marketing CX, Payments, Digital & Creative Services (2025–2026), Vice President, CX & Payments Marketing (2025) and Executive Director, Global Digital Marketing (2023–2025). She describes leading go-to-market strategy across brand, product marketing, demand generation, digital, analyst relations, partner marketing and customer lifecycle programs.
Sarah Pease
LinkedInExperience: VP of Marketing · SAP Taulia
VP of Marketing at SAP Taulia since 2025; her listed roles also include Director, Global Partner Marketing at Docusign (2023–2025), Chief Marketing Officer at FinLync (2021–2023) and Director of Marketing at Events.com (2015–2018). She describes bringing full-stack marketing, from brand to demand and content to campaigns, when something needs to be built from zero, rescued fast or hyperscaled.
Shana Glenzer
LinkedInExperience: VP of Marketing · Diligent
Former VP of Marketing at Diligent (2019–2023) and former VP of Marketing (Head of Marketing) at Oleria (2024–2026); VP Marketing at Haast since 2026. Her listed roles also include Chief Marketing Officer at Crowdskout (2017–2019). Her profile describes building and scaling go-to-market engines for B2B tech companies, focused on brand authority, demand generation and category creation.
Choose the right perspective
Match the person's company stage and go-to-market motion, such as an early-stage startup, a scaling SaaS company or a large enterprise, to your own situation. Ask early which parts of marketing they owned directly, such as brand, demand generation or field marketing, so you weigh their advice on the areas you need.
Questions to take into the conversation
- 01How did you decide how to split budget and headcount between brand and demand generation in your first year as VP of marketing?
- 02Which pipeline and revenue metrics do you report to the CEO and board, and how do you attribute them to marketing?
- 03What do you look for when hiring the first leaders under a VP of marketing?
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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