Go-to-market
10 demand generation consultants
Each of these ten people works as a demand generation consultant or advisor, either independently or through an agency or consultancy. Readers can learn how a demand generation consultant plans paid media, content and account-based programs, aligns marketing with sales and measures the pipeline those programs produce.
Professionals to explore
01—10Anne Marsden
LinkedInExperience: Principal, B2B Marketing, Demand Generation, and Sales Development Agency · MM Growth Marketing
Principal, B2B Marketing, Demand Generation, and Sales Development Agency at MM Growth Marketing since 2011; her profile says she designs and transforms marketing programs to accelerate revenue and market growth for Fortune 500 and entrepreneurial organizations. She was also Founder, COO, Chief Marketing & Sales Officer at Marsden Marketing (2005–2011) and VP, Marketing B2B Technology at Jacada (2003–2004).
Brittany Geisler
LinkedInExperience: Demand Generation Consultant Fractional Leadership, Strategy & Execution · Self-Employed
Demand Generation Consultant Fractional Leadership, Strategy & Execution (self-employed) since February 2026; her profile says she partners with early-stage and scaling startups as a fractional demand gen and growth marketing leader. She was Head of Growth Marketing at Cordial (2024–2026) and Director of Demand Generation at Statusphere (2024).
Eugene Wilfred
LinkedInExperience: Demand generation and Marketing Ops Consultant · Underdog Marketers
Demand generation and Marketing Ops Consultant at Underdog Marketers since March 2024; his profile says he is freelance consulting Series A and B companies and is skilled in demand generation, paid ads and HubSpot marketing operations. He was also Demand gen consultant (2024–2025) and Head of Demand Generation (2022–2024) at Diversio, and Demand generation & Marketing Ops consultant at Payabli (2024–2025).
Garrett Ira
LinkedInExperience: Founder · Method
Founder of Method since June 2023; his profile says he runs Method, a B2B demand gen agency, and spends his days simplifying demand gen strategy, facilitating alignment between marketing, sales and executives, running pipeline-producing paid media programs and coaching teams to measure the impact of marketing. At Refine Labs he was Principal (2023), VP of Demand Generation (2022) and Director of Demand Generation (2021–2022).
Helen Brookes
LinkedInExperience: Founder · The Demand Generation Team
Founder of The Demand Generation Team since October 2020; her profile describes the business as dedicated to helping businesses grow with effective, commercial demand generation. She was also Chief Marketing Officer at Gaia Edge (2021–2023), Sales and Marketing Director at SevenCapital (2018–2021) and EMEA Head of Client Success at Ledger Bennett (2017–2018).
Kartik Krishnan
LinkedInExperience: Founder and GTM Advisor · Expedite GTM
Founder and GTM Advisor at Expedite GTM since 2025; his profile says he helps B2B companies build pipeline that converts and builds and runs demand gen engines for B2B SaaS companies, with a focus on AI-powered ABM and demand gen. He was also an Advisor at Warden AI (2024–2025) and Director of Enterprise (Revenue) Marketing (contract) at Sylvera (2024).
Matt Nguyen
LinkedInExperience: Demand Generation Consultant · Demand Hive
Demand Generation Consultant at Demand Hive, listed from 2012 with no end date; his profile describes him as a B2B SaaS demand generation consultant with experience in paid social media marketing, PPC advertising, programmatic display advertising and SEO. He was also Director, Digital Marketing at env zero (2022–2023), and Manager, Digital Marketing (2020–2022) and Digital Marketing Manager (2018–2020) at GitLab.
Miles Gotcher
LinkedInExperience: Demand Gen, GTM, and Operations Consultant · 621 Consulting
Demand Gen, GTM, and Operations Consultant at 621 Consulting since 2023 and Co-Founder of DemandGen Solutions since 2022; he was also an Independent Demand Generation Consultant (self-employed) from 2020 to 2022. His profile describes full-funnel services for B2B companies focused on demand generation strategies, digital marketing, marketing operations and lifecycle marketing.
Tom Addison
LinkedInExperience: Demand Generation Consultant · rev.space Group
Demand Generation Consultant at rev.space Group since September 2025 and Freelance Marketing Consultant & Director at Instinct Marketing since 2024. His profile says he helps B2B and tech companies turn marketing into a driver of revenue and that campaigns he built generated £9.7M in ARR from a £250K demand gen budget. He was Demand Generation Manager at Eseye (2022–2024).
Tom Beck
LinkedInExperience: Brand Demand Marketing Consultant · Tom Beck Delivers (TBD, LLC)
Brand Demand Marketing Consultant at Tom Beck Delivers (TBD, LLC) since 2019; his profile says that after running a Silicon Valley digital, brand and demand agency he now consults with and advises growing firms, drawing on B2B demand generation and messaging strategy work in agency and client environments. He was Founder CEO of CatapultWorks (1995–2015), Managing Director at R2integrated (2015–2017) and VP Marketing at EdgeWave (2018–2019).
Choose the right perspective
Match the consultant's focus, such as paid media, marketing operations, account-based marketing or full-funnel strategy, to the gap in your own team. Ask whether they will run programs hands-on or set strategy and coach your people, and how they will report results against pipeline.
Questions to take into the conversation
- 01How would you audit our current demand generation spend and decide what to cut, keep or scale?
- 02Which metrics do you use to connect marketing programs to pipeline and revenue rather than lead volume?
- 03How do you get marketing and sales to agree on target accounts, handoffs and what counts as a qualified opportunity?
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
Request a correction or removal