10 Hasbro ecommerce leaders
Vice President of Amazon Sales, Marketing and Ecommerce Operations, Senior Director E-Commerce EMEA and Asia and Director E-commerce APAC are among the current titles held by these Hasbro ecommerce leaders, alongside digital merchandising, omnichannel and digital product roles. A reader can learn how ecommerce leaders work at Hasbro from people who have held the role.
Professionals to explore
Carla Cross
LinkedInExperience: Vice President of Amazon Sales, Marketing and Ecommerce Operations · Hasbro
Carla Cross has been Vice President of Amazon Sales, Marketing and Ecommerce Operations at Hasbro since April 2026, based in the Boston area. At Hasbro, Carla Cross also lists Director of Sales - Amazon from 2025 to 2026, Director of Sales - Growth Channels from 2021 to 2025 and Director - US Marketing from 2018 to 2021.
Deal Racheal
LinkedInExperience: Senior Director E-Commerce EMEA and Asia · Hasbro
Deal Racheal has been Senior Director E-Commerce EMEA and Asia at Hasbro since April 2023, based in Maidenhead, and lists Regional Sales Director - EMEA at Hasbro from 2018 to 2023. The profile also lists Senior Vendor Manager at Amazon from 2010 to 2014 and Negotiation Specialist at Amazon from 2014 to 2016.
Jennifer Camins
LinkedInExperience: Sr. Director Omni-Channel Merchandising · Hasbro
Jennifer Camins has been Sr. Director Omni-Channel Merchandising at Hasbro since April 2024, based in Providence. At Hasbro, Jennifer Camins also lists Director, Customer Strategic Marketing - Walmart from 2021 to 2024 and Director, Customer Strategic Marketing - Growth Channels from 2019 to 2021.
Joanna Kalafarski
LinkedInExperience: Director, Digital Merchandising · Hasbro
Joanna Kalafarski has been Director, Digital Merchandising at Hasbro since January 2020, based in Scituate. At Hasbro, Joanna Kalafarski also lists Director, Creative Communications from 2018 to 2020, Sr. Manager, Packaging & Collateral Communications from 2012 to 2018 and Brand Writing Manager from 2007 to 2012.
Kathleen Harrington
LinkedInExperience: Vice President, Digital Merchandising Head of Digital Shelf Strategy & Development, Global eComm · Hasbro
Kathleen Harrington has been Vice President, Digital Merchandising Head of Digital Shelf Strategy & Development, Global eComm at Hasbro since January 2020, based in Providence. At Hasbro, Kathleen Harrington also lists Vice President, Global eCommerce from 2019 to 2020 and Vice President, Global Brand Strategy & Marketing from 2016 to 2018.
Kristin Hamilton
LinkedInExperience: Former Senior Vice President, Global eCommerce · Hasbro
Kristin Hamilton is a former Senior Vice President, Global eCommerce at Hasbro, a role held from September 2021 to February 2024, and has been Chief Commercial Officer at Funko since August 2026. The profile also lists Senior Vice President, Head of Global eCommerce & Direct to Consumer at Crunchyroll from 2024 to 2026 and Head of Strategy & Transformation, Consumers Products at Hasbro from 2022 to 2024.
Richard Okwesa
LinkedInExperience: Global Head of Product Management & Digital Product Platform Lead · Hasbro
Richard Okwesa has been Global Head of Product Management & Digital Product Platform Lead at Hasbro since October 2021, based in New York. The profile also lists Global Head of Product Management Digital Commerce at Vonage from 2019 to 2021 and Senior Global Digital Marketing & Ecommerce Director at Unilever from 2012 to 2016.
Sameet Joshi
LinkedInExperience: Director E-commerce APAC · Hasbro
Sameet Joshi has been Director E-commerce APAC at Hasbro since July 2024, based in Mumbai. At Hasbro, Sameet Joshi also lists Director E-Commerce Asia from 2023 to 2024 and Regional Sales Manager - E-Commerce - South Asia from 2021 to 2023, and the profile lists Business Head- E-Commerce at IFB Appliances from 2016 to 2018.
Satoshi Iida
LinkedInExperience: Hasbro Japan G.K. - Head of eComm, Key Account Manager, eCommerce · Hasbro
Satoshi Iida has been Hasbro Japan G.K. - Head of eComm, Key Account Manager, eCommerce at Hasbro since March 2023, based in Japan. The profile also lists Product Manager, Artist Services, Warner Music Japan at Warner Music Group from 2019 to 2023 and Manager, E-commerce, The Disney Store Japan at The Walt Disney Company from 2014 to 2019.
Stephanie Ballou
LinkedInExperience: Director, Ecommerce Experience · Hasbro
Stephanie Ballou has been Director, Ecommerce Experience at Hasbro since June 2026, based in the Boston area, and lists Senior Manager, eCommerce Merchandising at Hasbro since July 2024. The profile also lists Site Merchandising Manager II, eCommerce- Furniture at Walmart from 2022 to 2024 and Catalog Merchandising Manager at Wayfair in 2021.
Choose the right perspective
Match the person's part of ecommerce, such as Amazon, the digital shelf at online retailers, site experience or a regional business, to the decision you face. Weigh whether the person covers one region or a global function, since each sees different problems.
Questions to take into the conversation
- 01What did you focus on first when you took on your ecommerce role at Hasbro?
- 02How do you decide where to put effort across Amazon, other online retailers and Hasbro's own sites in the area you oversee?
- 03What has your own work at Hasbro taught you about how toys and games sell online compared with in stores?
Reaching Hasbro ecommerce leaders
How can I contact one of these Hasbro ecommerce leaders?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 1 company: Hasbro, based on profile data retrieved on October 27, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach Hasbro ecommerce leaders?
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About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot; roles marked former had ended by then. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.