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10 B2B sales coaches
These ten professionals have worked as sales coaches and trainers for B2B sales teams, independently and at sales coaching firms, and have also held sales and sales leadership roles. A reader can learn how B2B sales coaches approach their work from people who have held the role.
Professionals to explore
01—10Ben Perrigueur
LinkedInExperience: Sales Coach B2B · Better Call Ben
B2B sales coach at Better Call Ben since 2025; the profile says the coaching covers cold calling, discovery, negotiation and closing for scale-ups and small businesses. Earlier roles include Country Manager at INFINIT (2024–2025), Sales Lead at Otter (2023–2024) and Head of Inside Sales at sunday (2021–2022).
Boris Hierso Alphandery
LinkedInExperience: Sales Coach · Akimbo
Sales Coach at Akimbo since 2026, alongside freelance head of sales work for Avelor Spirits. Before that he was Head of Sales at ExoTeach (2025–2026). The profile headline describes him as a B2B SaaS head of sales and sales coach and trainer who has closed deals across SMB and enterprise sales cycles.
Jeff A. Johnson
LinkedInExperience: Sales Mentor & Coach - Systems, Processes & Strategy · Jeff A. Johnson
Independent sales mentor and coach on systems, processes and strategy since 2015, working with founders, operators and private equity backed B2B companies according to the profile. Earlier he was VP Sales, Enterprise Legal Management at Mitratech (2012–2015), a principal at Sandler Sales Training (2004–2012) and Director of North American Sales at OpenText (1999–2004).
Jen Halpern
LinkedInExperience: Coach Extraordinaire | VP of "Let's get real" · Soft Sell Coaching
Coach at Soft Sell Coaching since 2020; the profile describes work as a sales coach and trainer helping sales leaders drive consistent quota attainment through better listening. Earlier roles include Vice President of Sales (SaaS) at Sourcenergy (2019–2020), Director of Inside Sales (SaaS) at Identity Automation (2017–2019) and VP of Sales and Business Development at IndicatorWarehouse.com (2016–2017).
Jessica Gbegnon
LinkedInExperience: Sales Coach · Akimbo
Sales Coach at Akimbo since 2025 and fractional CRO and B2B sales coach at 10Ten since 2022; the profile says the work is building a repeatable sales methodology for founders and training salespeople. Earlier she was Head of Sales France at UQ Learn (2025) and has advised Scalezia on B2B sales structure since 2025.
Mark Ackers
LinkedInExperience: Sales Coach · Sales Impact Academy
Former Sales Coach at Sales Impact Academy (2022–2024), and Co-Founder & Head of Sales at MySalesCoach since 2023. The profile lists two books, Problem Prospecting?! and Deconstructing Discovery, and a podcast, I Used to be Crap at Sales, and its headline says most revenue problems are coaching problems.
Meghann Misiak
LinkedInExperience: Sales Coach & Strategist · SlingshotEdge
Former Sales Coach & Strategist at SlingshotEdge (2024–2025), and founder and MEDDICC sales consultant at The Path to President's Club since 2020. The profile describes coaching top-performing SaaS reps to hit quota without working more hours. Earlier she was Interim Director of Enterprise Sales at Boldin (2023–2024).
Niraj Kapur
LinkedInExperience: Coach · MySalesCoach
Coach at MySalesCoach since 2025 and Chief Executive Officer of Everybody Works In Sales Ltd since 2018; the profile describes helping B2B sales teams and leaders generate pipeline and close deals through group and one-to-one coaching. Earlier sales roles include Director of Sales and Marketing UK at G-SMATT Europe (2017–2018) and Group Sales Manager at Caspian Media (2016).
Steve Myers
LinkedInExperience: Sales & Sales Leadership Coach · MySalesCoach
Sales & Sales Leadership Coach at MySalesCoach since 2023 and founder of Human Aligned Sales since 2007; the profile describes working with sales leaders at technology and professional services organizations. Earlier he was Managing Director at Sandler (2010–2018), Global Sales Manager at Rolls-Royce (2007–2010) and a major accounts sales manager at Motorola Mobility (2002–2007).
Susan A. Enns
LinkedInExperience: B2B Sales Coach Author President · B2B Sales Connections
B2B sales coach, author and president of B2B Sales Connections since 2008; the profile describes helping people and organizations sell more by refining lead generation and shortening sales cycles. Before that, the rows show Canadian Sales Manager and Eastern Regional Sales Manager at Pitney Bowes (2003–2008) and Branch Manager at Neopost Canada (2002–2003), Hasler Limited (2001–2002) and Ascom Canada (1994–2001).
Choose the right perspective
Match the coach's own selling background to your team, since a coach who sold enterprise software works differently from one who led inside sales or small-business sales. Also consider whether you need one-to-one coaching for reps and managers or a structured program for a whole team.
Questions to take into the conversation
- 01How do you diagnose why a B2B sales team is missing its numbers before you start coaching?
- 02What should a sales leader expect to change in the first 90 days of working with a coach?
- 03How do you make sure new skills stick once the training sessions end?
Reaching B2B sales coaches
How can I contact one of these B2B sales coaches?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 8 companies, including Better Call Ben, Akimbo and Jeff A. Johnson, based on profile data retrieved on October 9, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach B2B sales coaches?
You choose the offer, starting at $5 per person. It includes Instant Expert's 20% fee, so an offer that pays the person $100 costs you $125. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
Can an AI agent ask one of these B2B sales coaches a question?
Yes. An agent with a USDC wallet on Base can ask one question without an Instant Expert account. It names the person, for example by the LinkedIn URL on this page, and pays per ask over x402 (HTTP 402). The person answers in writing or by voice note, and if nobody answers within 7 days, the payment goes back to the wallet automatically. x402 docs
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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