Go-to-market

10 go to market consultants

These ten go to market consultants advise companies on their go-to-market strategy, working independently or through their own advisory firms. A reader can learn how outside GTM advisors diagnose stalled growth, sharpen positioning and align sales and marketing around a repeatable revenue plan.

10 professionals10 companiesData retrieved September 29, 2026

Professionals to explore

01—10
  1. Andrea Sorensen

    LinkedIn

    Experience: President & Consultant GTM Strategy, Marketing & Change Management · Full Stride Advisory

    President & Consultant GTM Strategy, Marketing & Change Management at Full Stride Advisory since 2016. Former Senior Director, Growth at Prosci (2023–2025) and Head of Marketing (Fractional CMO) at Strongpoint.io (2017–2018). The profile describes leading go-to-market strategies for SaaS, tech and services companies across Canada, the US and globally through sales leadership, marketing and operational work.

  2. Cheryl Stookes

    LinkedIn

    Experience: Founder & Principal Consultant · Cheryl Stookes GTM Advisory

    Founder & Principal Consultant at Cheryl Stookes GTM Advisory since 2026 and GTM Advisor at Enlyft since 2026. Former Fractional GTM Leader (Partner Channels, Sales, Growth) at SysAid (2026) and Chief Marketing Officer at Gravity (2025–2026). The profile describes embedding with leadership teams as a fractional GTM executive to build revenue engines, with experience on both the vendor and partner sides of the technology channel.

  3. Dan Chapman

    LinkedIn

    Experience: Fractional CRO & GTM Advisor · Dan Chapman Consulting

    Fractional CRO & GTM Advisor at Dan Chapman Consulting since 2023, with GTM Advisor roles at DataLane since 2026 and Avoca since 2025, and a former Fractional CRO role at Avoca (2025). The profile describes helping early-stage B2B SaaS companies navigate inflection points in their growth by solving go-to-market problems.

  4. Hila Lauterbach

    LinkedIn

    Experience: Co-Founder · 10x GTM

    Co-Founder of 10x GTM since 2024, which the profile describes as GTM consulting that helps founder-led startups move from vision to repeatable revenue across strategy, execution and traction. Also Nexus Advisor - GTM Expert at StageOne Ventures since 2025 and Advisor at Klue since 2023.

  5. James Russell

    LinkedIn

    Experience: Principal Global GTM & Revenue Strategy Consultant · Independent Advisory

    Principal Global GTM & Revenue Strategy Consultant at Independent Advisory since 2019. Former Vice President of Sales at Idelity Solutions (2017–2019) and Vice President of Sales Enterprise GTM & Market Expansion at AEC Consulting (2009–2014). The profile describes building enterprise revenue and expanding technology businesses across North America, LATAM and Europe by leading go-to-market strategy and enterprise sales execution.

  6. Jillian Johnson Staats

    LinkedIn

    Experience: GTM & Sales Strategy Consultant · JJ/STAATS Consulting

    GTM & Sales Strategy Consultant at JJ/STAATS Consulting since 2026 and Director, Business Development at Song Candy Media since 2023. Former Senior Client Partner at IZEA (2018–2023). The profile describes a fractional GTM lead for agencies and creative teams who helps businesses build clearer positioning, stronger sales systems and more repeatable revenue.

  7. Kyle Johnson

    LinkedIn

    Experience: Principal - GTM Operator & Fractional CMO · KWJ Marketing Consulting

    Principal - GTM Operator & Fractional CMO at KWJ Marketing Consulting and Go-To-Market Principal at Craig Group, both since 2025. Former VP & Head of Marketing at BluWave, LP (2024–2025). The profile describes advising early-to-growth-stage B2B SaaS and services companies on GTM strategy, pipeline creation, ABM, lifecycle and RevOps, including GTM audits.

  8. Neeta Joshi

    LinkedIn

    Experience: Fractional CMO Strategic Marketing & GTM Advisory · Independent Contractor / Consultant

    Fractional CMO Strategic Marketing & GTM Advisory as an independent contractor / consultant since 2026. Former CMO at Nirantara Ecoventures (2024–2025) and Global Senior Director - Marketing Strategies & ABM at Frost & Sullivan (2020–2022). The profile describes working with B2B companies as a fractional CMO and strategic marketing advisor on market positioning, pipeline generation and growth strategy.

  9. Nelle Sacknoff

    LinkedIn

    Experience: Founder & Principal Fractional CMO & Go-to-Market Leader Global Business & Digital Transformation · NSxGrowth Advising/Consulting

    Founder & Principal Fractional CMO & Go-to-Market Leader Global Business & Digital Transformation at NSxGrowth Advising/Consulting since 2010. Former Product Management Director, Globalization (2020–2023) and Director, Product Management & Performance Solutions (2018–2020) at Salesforce. The profile describes working with $5M–$50M scale-ups that stall on expensive leads, misaligned sales and marketing, and no shared GTM architecture.

  10. Susan Collins

    LinkedIn

    Experience: Fractional Marketing Strategy, Go-to-Market, and AI Advisor · Independent GTM & AI Advisor

    Fractional Marketing Strategy, Go-to-Market, and AI Advisor as an independent GTM & AI advisor since 2025. Former Head of TIBCO Marketing & Communications (2024–2025) and TIBCO Portfolio Marketing Director (2019–2023) at Cloud Software Group. The profile describes turning digital and face-to-face GTM touchpoints for B2B SaaS and AI companies into a unified revenue system and customer journey.

Choose the right perspective

Match the consultant's background to the gap you need to close, since some profiles lean toward marketing and positioning while others come from sales, channel or revenue leadership. Ask whether they will only advise or will also step in as a fractional leader to run the plan.

Questions to take into the conversation

  1. 01How would you diagnose why our pipeline has stalled before recommending changes?
  2. 02How do you decide which customer segment and positioning to focus on first?
  3. 03What should sales and marketing agree on in the first 90 days of a new go-to-market plan?

About this directory

This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.

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